WHATThe ninth annual Berkeley-Haas >play conference is a day of memorable keynotes from industry titans, panels on the latest digital media trends, a product expo and rocket pitch, plus a career fair.

The >play conference is entirely produced by MBA students from UC Berkeley’s Haas School of Business.

This year’s theme, “Always On,” reflects the rapidly changing dynamics between users and their devices. Panel topics will include fitness technology, photo technology, social commerce, and music streaming.

This year’s sponsors include Autodesk, Visa, GoDaddy, Microsoft, and TubeMogul.

More information at: www.playconference.net

WHENFriday, October 25, 2013 9 a.m. to 6 p.m. Conference 6 p.m. to 9 p.m. After-party

WHEREHotel Nikko, 222 Mason Street, San Francisco, CA 94102 | (415) 394-1111

WHOSpeakers

• Rich Lyons, dean of UC Berkeley’s Haas School of Business – opening remarks• John Zimmer, Lyft, co-founder - interviewed by Michael Copeland, Andreessen Horowitz, Partner• Tim Campos, Facebook, CIO - interviewed by Robert Scoble, blogger and tech evangelist