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StratCommNet Newsletter
StratCommNet Newsletter
Edition # 116
April 7, 2004
StratCommNet is sponsored by Newswise and Simpson Communications

Editor: Christopher Simpson         Publisher: Roger Johnson

Welcome to StratCommNet -- our listserve, website, and newsletter -- which focuses on an interactive discussion of current integrated marketing and crisis communications events in higher education.

A quick note: one of StratComm's co-founders and current editor, Christopher Simpson, President of Simpson Communications, LLC, was recently named the Conference Chairman of the American Marketing Association's Symposium for the Marketing of Higher Education for the next two years. The symposium, the largest of its kind for higher ed marketing, will be held in San Diego in November.

Marketing, Reputation, and Image Update

Terrorist threat torpedoes international student enrollment: Texas A&M President Robert Gates, the one-time head of the Central Intelligence Agency, worries that international student enrollment has plunged due to onerous visa restrictions for incoming students. He notes the dramatic drop in enrollment this year and wonders about the long-term effect on engineering and the sciences nationwide. What impact could this have long term for our colleges and universities, particularly for programs like engineering and the hard sciences?

U.S. higher ed on top, for now: Despite myriad problems and challenges, U.S. colleges and universities remain the world's best, according to David H. Getches, Dean of the University of Colorado School of Law. In an Op Ed in the Denver Post, the law school dean argues that our preeminence will be undermined if state's continue to cut higher ed funding and cap tuition hikes. A thought-provoking insider's look at higher ed funding -- the pros, cons, and what the future may hold.


Campus Crises in the News

Degrees could be revoked in sweeping cheating scandal: Officials at Southern University, the nation's largest historically black university, have uncovered more than 500 students who conspired with a registrar's office worker to change grades in a scheme nearly a decade old.

Former football great opens mouth, inserts foot: Former Heisman Trophy winner Paul Hornung was bombarded after his remarks suggested that Notre Dame, his alma mater, should drop its academic standards to "get the black athlete."

History repeats itself at Cal-State Northridge: The NCAA has slapped California State University at Northridge with probation after determining that a coach sought credit for a player for a course that player never took.

Colorado saga spirals downward: Two more coeds have come forward to allege being raped by University of Colorado football players, which brings the total to eight. Sources now say university "officials" may have been aware of some of the egregious problems in the Buffs football program.

Temple tiff by students leads to civil disobedience: This one is self-explanatory as students march on campus.(Thanks to Ed Tate for this contribution)

Tenure profs suspended, but few details: Two tenured professors were suspended by University of Southern Mississippi President Shelby Thames -- but state law, he says, prevents the release of any details. What gives?

And more controversy at Southern Miss, this time in the basketball program:

Campus fraud not restricted to U. of North Texas: UNT has been struck by serious allegations of administrative fraud, but apparently they take solace in knowing they are not alone.

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