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StratCommNet Newsletter
Edition # 122
September 16, 2004
StratCommNet is sponsored by Newswise and Simpson Communications

Editor: Christopher Simpson         Publisher: Roger Johnson

Welcome back after our summer hiatus for StratCommNet -- our listserve, website and newsletter -- which focuses on an interactive discussion of current integrated marketing/image/reputation and crisis communications events in higher education. As we jump back into the marketing and crisis action in higher ed, we have decided to push our newsletter back to monthly, not bimonthly, as in the past. Some said it was too depressing every two weeks to see the mountain of crisis news; and we complained about the workload. If this doesn't work for you, drop us a line: Christopher and Roger.

Marketing, Reputation, and Image Update

Big time sports wins don't translate into more students and private support: It is urban myth, but the reality is national championships in sports do not necessarily pay off campus-wide, a new Knight Commission study shows. This revealing new information should deep-six the constant refrain that winning sports equals exponentially larger recruiting classes and private support.

The National Science Foundation -- long the glamour program of federal government funders -- is in for hard times if a House subcommittee's recommendations become reality. Should this pass Congress, NSF funding -- which some researchers refused to believe would ever be curtailed -- would dramatically slow its meteoric rise of recent years.

Tuition continues its spike, but perhaps the boom percentages of recent years will slow.

K-State -- and others -- chided for football practice and academic credit. In the realm of ̉can you believe this still occurs, the Washington Post uncovered myriad instances in which varsity football players at elite national programs receive academic credit for on-field practices and games? You can bet this antiquated practice will soon end.

What to do when a $1 million-plus donation comes from a notorious name like Ken Lay of Enron-fame? That is what the University of Missouri is now battling:

California, long the promiser of higher education for all qualified state residents, is deluged with burgeoning enrollments and declining state revenues. Is the California system at a historic crossroads as some suggest?


Campus Crises in the News

Three University of Mississippi frat students killed in fire just as classes began:

NYU sets up suicide hotline:

Hokies QB suspended: After his second serious arrest in less than a year, Virginia Tech QB Marcus Vick -- brother of Atlanta Falcons QB Michael Vick -- was suspended from the institution for the 2004 football season.

Harvard's treasurer under a financial cloud.

LA med school dumps majority of Board: The Charles R. Drew University of Medicine & Science, battling myriad problems in recent years, has slashed two-thirds of its trustees in an effort to revamp the struggling institution.

Grad test cheating ring unraveled: Five men and a woman were charged in a Baltimore indictment, which contends they were paid by nearly 600 students to take graduate exams in their place.

Serial rapist attacks again in Charlottesville, VA:

UConn coach charged with solicitation:

Colorado State student death apparently tied to binge drinking.

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