Newswise Blogs: PRwise

Monday, June 14, 2010

Video Entices Eyes to your News Releases

Video  Entices Eyes to your News Releases.jpg

Including video with your news release enhances its readership.  Data consistently show an average of 24 percent more views of news releases with video.

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Posted by Roger Johnson on 06/14 at 10:26 AM
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Monday, June 07, 2010

Herding Wildebeests

Herding Wildebeests.jpg

Managing news or media coverage for a major international medical research meeting, and looking at the event from the point of view of the natural history of news, could be compared to herding a migration of wildebeest.

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Posted by Roger Johnson on 06/07 at 09:00 AM
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Sunday, January 04, 2009

5 Tips for Successful Non-Profit Public Relations

There is a lot of talk in the PR world about the evolution of the press release – gone are the days of print-outs and mailings – and some even herald the waning influence of the emailed press release (though my inbox provides copious evidence to the contrary).

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Posted by Thom Canalichio on 01/04 at 02:45 PM
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