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Our News on Newswise

Misquotes and Memes: Did Ben Franklin REALLY Say That?


As Independence Day approaches, social media is lighting up with memes and quotes from the nation’s Founding Fathers. But did George Washington, Thomas Jefferson and Benjamin Franklin actually say these things for which they receive so much...
1-Jul-2015 2:15 PM EDT

Huge Congregations View Racial Inequality Differently than Others Do, Baylor Study Shows


Congregation size has an impact on how people view the reasons for racial inequality in America, according to a new study by researchers at Baylor University and the University of Southern California.
29-Jun-2015 4:05 PM EDT

Tests vs. Fests: Students in “Learning Celebrations” Rather than Exams Scored Higher and Enjoyed Themselves, Baylor Sociologist Says


A Baylor sociologist who reshaped “test day” in his class — transforming it with balloons, streamers, treats and music — found that students in “learning celebrations” scored higher than students who took standard-style exams in previous...
25-Jun-2015 4:45 PM EDT

Hey, Advertising and Marketing Pros! Before You ‘Go Thin,’ Think Again


Marketers and advertisers who default to the “thin ideal” – the belief that thinner is better – could be alienating up to 70 percent of their audience, said James Roberts, Ph.D., The Ben H. Williams Professor of Marketing in Baylor’s...
21-May-2015 10:05 AM EDT

Vying for Seats in the C-suite: Marketing and Public Relations’ Focus is Too Narrow, Baylor Study Suggests


Corporate communicators and marketing teams are often in direct competition to be in the “C-suite” — the coveted boardroom seats — according to a study by a Baylor University researcher.
11-May-2015 11:00 AM EDT

Gift from Matthew B. Lindner and Carl H. Lindner III to Transform Baylor’s Film and Digital Media Program


Baylor University announced a $2 million gift from two Cincinnati residents to create the Matthew B. Lindner Endowment for Excellence in Film and Digital Media. The gift will help make the Film and Digital Media program a freestanding department...
6-May-2015 12:05 PM EDT

Suntanned in Paradise? Baylor Researcher Explores Why Some People Risk Skin Cancer


Tanning as “paradise” — the depiction in ads and magazines of smiling people sporting even tans and often enjoying exotic vacation spots — may influence people to tan in the sun or tanning beds and take risks with UV ray exposure and...
13-Apr-2015 4:05 PM EDT

‘The Gathering on the Brazos,’ a Grass-Roots Worship and Prayer Service at Baylor's McLane Stadium, to be a ‘Genesis’ for National Unity

A national grass-roots movement to cut across racial, socioeconomic and denominational divides to achieve Christian unity begins with a worship and prayer service for thousands this Sunday, March 29, at Baylor University’s McLane Stadium.
24-Mar-2015 2:05 PM EDT

Our Experts on Newswise

Women on the $10? These Eight Women Could Fill the Bill


Some notable but lesser-known women in American history might be overlooked as possibilities for the soon-to-be redesigned $10 bill. Who are the other women who merit consideration on the $10?
25-Jun-2015 9:05 AM EDT

Dote on Dad for Father’s Day? Nope, Says Baylor University Communication Expert


15-Jun-2015 5:05 PM EDT

The ‘Heaven 11’: Gospel Music Expert Lists 11 Most Influential Black Gospel Songs


To celebrate African American Music Appreciation Month, Robert F. Darden, professor in Baylor University’s department of journalism, public relations and new media, and former gospel music editor for Billboard Magazine, has compiled a list of the...
8-Jun-2015 11:05 AM EDT

Back to the Past: Why Movie Studios Keep Recycling Stories, and Why We Keep Paying to See Them


Chris Hansen, M.F.A., independent filmmaker and chair of the film and digital media department in Baylor University’s College of Arts & Sciences, discusses the challenges for original storytelling and the future of the film industry.
3-Jun-2015 12:05 PM EDT

World War II Hero/Movie Star Audie Murphy Was “Plagued by Post-Traumatic Stress Syndrome,” Baylor Historian Says

6-May-2015 3:05 PM EDT

Film Expert Discusses Gender Bias in Hollywood, 2015 Oscar Nominees


19-Feb-2015 4:00 PM EST

NBC Anchor's "Fog of Memory" -- His Explanation for False Claim About Being Shot Down in Iraq -- Is Likely "Spot On," Baylor Psychologist Says

5-Feb-2015 1:00 PM EST

Religion Can Help College Women Who are Sexual Victims Deal with Emotional Damage and Distrust, Study Finds

29-Jan-2015 12:00 PM EST

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