NEWSWISE MONTHLY REPORT
Issue No. 17Delivering Your News WiselyApril/May 2003
Newswise Links

Subscribing Reporters
SciWire2195
MedWire2408
BizWire903
LifeWire1419
DailyWire976

Suggestion Box
If you have any comments or suggestions about how Newswise can better serve you, please contact us.

NCD
Please review and update your entry in the Newswise Contact Directory.
Your Individual Report
To view your individual hit counts for April (final) and May (preliminary), as well as overall site statistics, click below:

April/May 2003.

(For your previous monthly reports, please see the sidebar at right)


Newswise Best Practices
In the coming months, we will be highlighting those institutions that we feel have the best practices when using Newswise. This month the topic we cover is news release format. Read below for more details.

About this Report
In this report, we've included information on the Newswise Best Practices, feedback from journalists at Psychology Today, KTTV (Fox Los Angeles) and many other media outlets, and success stories from participating institutions. We encourage your feedback (see suggestion box). It helps us to evaluate Newswise and make changes to better suit your needs. We look forward to hearing from you.

New Participants
The Newswise community of contributing institutions is growing. Joining us since October 1st, 2002 are 85 new clients representing a broad range of research, educational, and professional organizations. We welcome your participation, and look forward to hearing your success stories! View New Participants.

Journalists Respond
Liz Baker, Self Magazine
Justin Romano, Neurology Reviews
View Responses

Success Stories
SeaWeb
University of Texas Health Science Center at San Antonio
View Success Stories
Submit a Success Story

Archived Reports
For your reference, we've archived your previous monthly reports here:
Mar/Apr 03 Aug/Sep 02
Feb/Mar 03 Jul/Aug 02
Jan/Feb 03 Jun/Jul 02
Dec/Jan 03 May/Jun 02
Nov/Dec 02 Apr/May 02
Oct/Nov 02 Mar/Apr 02
Sep/Oct 02 Feb/Mar 02

Newswise Best Practices Con't.
This month Newswise is highlighting two participating institutions who exemplify "best practices" in adapting and designing their news releases to fit the online medium and journalists' needs. Both institutions have developed a consistent style and quality control both for content and context.

First Johns Hopkins Medical Institutions always includes contact information, especially email addresses, in news releases. Journalists often report that they want email addresses for the news release contacts. Hopkins' releases also always include links to additional information directly related to the subject of the news release. Several examples of well-formatted, Hopkins news releases are:

The other "best practices" institution is Purdue University. Their news releases stand out for several reasons. Like Johns Hopkins, they always include contact information with email addresses as well as links to additional information. Purdue also consistently lists contact information for the expert, or researcher, in the release. Most releases contain links to images as well. Another format enhancement that highlights Purdue University's "best practices" is that they provide an abstract of the journal article for each news release with a citation.

Journalists often request that a link to the journal article or abstract be provided in news releases. They want all of the information related to the news release in one, easy-to-access location. Several examples of well-formatted, Purdue news releases are:

Both Purdue and Hopkins also consistently cite funding sources for the research in their releases. As you can see in the side bar to the right, this is an important issue to journalists.

A note from a subscribing journalist:


The Newswise Daily Wire has become an increasingly valuable tool in our newsroom, enabling us to do one stop shopping for stories we may wish to pursue.

One of the things I like to emphasize when speaking with people who write releases for academic and research institutions is the need to include information describing the sources of funding for studies and whether the researchers and institutions have received compensation in any form from anyone who might have a stake in the outcome of the work.

If a grape juice company funds a study on grape juice and cardiovascular disease, that doesn't necessarily negate the research, but it's a fact I think listeners are entitled to know. If a researcher owns a significant amount of stock in a pharmaceutical company and is doing work that could have an impact on that stock, that's also information I'd like to know about.

Best,

Charlie


Charles Kaye
Executive Producer for Radio
CBS News
New York

Your Individual Report


This is the fifteenth edition of the monthly report in which you'll find:
  • Earlier results
    A preliminary report on access counts is now provided for files you've contributed during the most recent month, in addition to a final report on your prior month's activity. This allows you to track both preliminary and longer-range access counts for your stories.
  • Enhanced context
    Your reports are now provided within the greater context of this monthly Newswise report, which offers perspectives on your data not previously available, such as studies of how the media access and use Newswise and your stories. We also hope to utilize this "interactive" newsletter as a way of eliciting your suggestions and to acknowledge those who have contributed suggestions.

  • May 2003 Newswise Report (preliminary)

    (If your institution had contributed stories in May 2003, data on those stories would appear here. You will find overall site statistics below.)

    
    Table 1
    ============================================================
                Newswise May 2003 PRELIMINARY Report          
    ------------------------------------------------------------
              HITS ON ALL INSTITUTIONS' NEWS RELEASES 
                  By LIBRARY and TYPE OF STORY 
            (based on data gathered through 13-Jun-2003)
    ===========================================================
    
    -----------------------------------------------------------
          Number of       Type               Access  Counts    
             MAY           of             ---------------------
        News Releases     Story           TOTAL    Avg   Median
    -----------------------------------------------------------
    
     MEDNEWS LIBRARY
           296  Research or Feature       45059     152     128
             3  Policy                      219      73      76
            12  Announcement                797      66      55
    
     SCINEWS LIBRARY
           101  Research or Feature       17350     172     150
             0  Policy                       --      --      --
            11  Announcement                635      58      58
    
     LIFENEWS LIBRARY
           122  Research or Feature       15177     124      95
             0  Policy                       --      --      --
            12  Announcement                482      40      31
            20  Higher Ed Event            1349      67      71
    
     BIZNEWS LIBRARY
            25  Research or Feature        2638     106      91
             0  Policy                       --      --      --
            13  Announcement                436      34      30
    

    View this month's Top Hit Stories


    April 2003 Newswise Report (final)

    (If your institution had contributed stories in April 2003, data on those stories would appear here. You will find overall site statistics below.)

    
    Table 1
    ============================================================
               Newswise April 2003 FINAL Report          
    ------------------------------------------------------------
              HITS ON ALL INSTITUTIONS' NEWS RELEASES 
                  By LIBRARY and TYPE OF STORY 
            (based on data gathered through 13-Jun-2003)
    ===========================================================
    
    -----------------------------------------------------------
          Number of       Type               Access  Counts    
            APRIL          of             ---------------------
        News Releases     Story           TOTAL    Avg   Median
    -----------------------------------------------------------
    
     MEDNEWS LIBRARY
           289  Research or Feature       58660     203     175
             3  Policy                      180      60      64
            15  Announcement                804      54      51
    
     SCINEWS LIBRARY
            87  Research or Feature       21579     248     225
             0  Policy                       --      --      --
            10  Announcement                762      76      71
    
     LIFENEWS LIBRARY
            89  Research or Feature       15841     178     138
             0  Policy                       --      --      --
             9  Announcement                331      37      32
            33  Higher Ed Event            4030     122     114
    
     BIZNEWS LIBRARY
            26  Research or Feature        4090     157     132
             1  Policy                       54      54      54
             6  Announcement                300      50      37
    

    View this month's Top Hit Stories

    Top

    Journalists Respond

    "I really appreciate the wires. We've looked into many of them as news items."
    --Liz Baker, Self Magazine
    "Newswise has been great so far. I don't have any suggestions for improvement. The links are quick, the abstracts are good...Keep up the good work."
    --Justin Romano, Neurology Reviews
    "I think it's great...thanks! On the whole the service is really helpful."
    --Joseph Jalkiewicz, Merion Publications
    "I find the wires very useful - I consider them one of my best resources for story ideas and information."
    --Carin Gorrell, First for Women
    "Thanks so much for your inquiry; Newswise is a great resource, especially its medical coverage."
    --Sharon Liao, Fitness Magazine
    "The wires are great. We've gotten good stories already."
    --Cherie Bank, WCAU-TV (NBC Philadelphia)
    "I always read the SciWire and Bizwire with interest. I quite frequently find items that are quite useful."
    --Theo vanGelder, Freelance, Netherlands

    Top

    Success Stories

    SeaWeb

    The release "Only 10% of All Large Fish are Left in Global Ocean" (LARGFISH.SWB) was covered by:

    ABCNews.com
    Agence France Presse
    Associated Press
    Baltimore Sun
    Boston Globe
    Boston.com
    Broadcast News
    Brockville Recorder & Times (Ontario, Canada)
    Bulletin's Frontrunner
    Calgary Herald (Alberta, Canada)
    Canada.com
    Canadian Press
    Cape Cod Times
    CBS - The Early Show
    CBS Morning News
    CBSNews.com
    Centre Daily Times
    Charleston Post and Courier
    Chronicle-Herald
    CNN
    Commercial Appeal(Memphis, TN)
    CTV Television News
    Daily Miner & News (Kenora, Ontario)
    Daily Telegraph, (London)
    Daily Yomiuri, (Tokyo)
    Deutsche Presse-Agentur
    Economist
    Edmonton Journal
    Environment News Service
    Florida Times-Union
    Florida Today
    Gazette (Montreal, Quebec)
    Global News Wire - Asia Africa Intelligence Wire
    Gold Coast Bulletin
    Greenwire
    Guardian (London)
    Harrisburg Patriot-News
    Herald Express (Torquay)
    Hoosier Times
    Independent Online, South Africa
    Independent (London)
    International Herald Tribunte
    Kansas City Star
    KPIX Channel 5
    London Daily Telegraph
    Los Angeles Daily News
    Los Angeles Times
    Monterey Country Herald
    MSNBC
    National Fisherman E-News
    National Post
    National Public Radio Website
    Nationwide News Pty Limited MX (Melbourne, Australia)
    New Scientist
    New Scientist Website
    New York Times
    New Zealand Herald
    Newsday (New York)
    Oregonian
    Ottawa Citizen
    Raleigh Nesw & Observer
    Register-Guard (Eugene, OR)
    Reuters
    San Diego Union-Tribune
    San Francisco Chronicle
    San Jose Mercury News
    ScienCentral News
    Scientific American Web Site
    Scripps Howard News Service
    Seafood.com
    Seattle Times
    Slate Magazine
    Stratford Beacon Herald (Ontario, Canada)
    Sun Herald (Sydney)
    Times of Oman, Oman
    Toledo Blade
    Toronto Star
    U.S. News & World Report
    Union Leader
    United Press International
    USA Today
    Vancouver Province
    Vancouver Sun
    Voice of America News
    Washington Post
    Washington Times.com
    Western Daily Press
    Western Morning News (Plymouth)



    University of Texas Health Science Center at San Antonio

    The release "Seizure Drug Improves Abstinence from Drinking" (ALCOHOL.TSA) appeared in:

    New York Times
    Wall Street Journal
    Washington Post
    CNN
    CBS News
    Associated Press-London
    USA Today
    Reuters Health
    MSNBC
    Newsday, Los
    Angeles Times
    ABC News
    Toronto Star
    Des Moines Register
    Seattle Times
    Seattle Post-Intelligencer
    Rocky Mountain News
    Health News 24 in South Africa
    Boston Globe
    Ottawa Citizen
    Charlotte Observer
    Pittsburgh Post-Gazette
    Yahoo News
    Kansas City Star
    Tucson Daily Star
    CBS2 New York
    CBS2 Chicago
    WCCO-TV (CBS) in Minneapolis
    ABC2 Baltimore
    ABC13 Roanoke, Va.
    CTV (Canada)
    WCVB-TV in Boston
    Contra Costa (Calif.) Times
    Orange County Register
    Modesto Bee
    Orlando Sentinel
    Washington Times
    Oakland (Calif.) Tribune
    Salem (Ore.) Statesman-Journal
    Bloomington (Ind.) Herald-Times
    Charleston (S.C.) Post and Courier
    Maryville (Tenn.) Daily Times
    Macon (Ga.) Telegraph
    Tuscaloosa (Ala.) News
    Sarasota Herald-Tribune
    Belleville (Ill.) News-Democrat
    Ivanhoe Newswire
    The Canadian Press
    Doctor's Guide
    Grand Forks (N.D.) Herald
    Duluth News-Tribune
    Fort Wayne (Ind.) News-Sentinel
    Wichita (Kan.) Eagle
    Buffalo (N.Y.) News
    Tacoma News-Tribune
    Newark Star-Ledger
    WTVY-TV (CBS) in Dothan, Ala.
    KERO-TV (ABC) in Bakersfield, Calif.
    U.S. Department of Health and Human Services Green Sheet
    San Antonio Express-News
    WOAI-TV
    WOAI Radio
    KTSA Radio
    KSAT-TV
    KENS-TV
    News 9 TV


    View More Success Stories

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