NEWSWISE MONTHLY REPORT
Issue No. 28Delivering Your News WiselyMarch/April 2004


Your Individual Report

To view your individual hit counts for March (final) and April (preliminary), as well as overall site statistics, click below:

March/April 2004

(For your previous monthly reports, please see the sidebar at right)


Newswise Contact Directory
This month we discuss the Newswise Contact Directory and its popularity with reporters. Read below for more details.

About this Report
In this report, we've included information on the Newswise Contact Directory, feedback from journalists, and success stories from participating institutions. We encourage your feedback (see suggestion box). It helps us to evaluate Newswise and make changes to better suit your needs. We look forward to hearing from you.



Reporter Activity with the Newswise Contact Directory

The Newswise Contact Directory (NCD) is an online resource by which reporters may quickly and easily find media contacts at your institution. The statistics we report below include web hits on the NCD search form, and separate counts for hits on the NCD detail pages with institutional information and contact details.

The first figure and table report hits on the NCD search form. There are more than 1000 per month and growing. Reporters are regularly using this mechanism to locate contacts at your institution.

Month Graph

Monthly Hits on the Newswise Contact Directory
Month Hits
Feb '04
1,125
Mar '04
1,412
Apr '04
1,485
Totals
4,022
Average
(1341/mo, Feb-Apr)

The second figure and graph demonstrate that reporters are also finding contact information for your institution by clicking directly from your news releases to your NCD entry.

Month Graph

Monthly Hits on Institutional Contact Details
Month Hits Avg Hits Per Day
Feb '04
19,312
666
Mar '04
19,254
621
Apr '04
20,093
670
Totals
58,659
 
Average
(19,553/mo, Feb-Apr)
(652 Avg Hits Per Day, Feb-Apr)

We invite you to:

  1. Verify the accuracy of your information by clicking on "Institution Profile" under "PIO Tools" once you log in.
  2. Send us a logo if you do not currently have one shown; this enhances your display. Please email web-ready graphics in JPG or GIF formats to: info@newswise.com
  3. Add website addresses for your:
    • news media page,
    • research magazine, and
    • web-based experts database

We are also open to the possibility of creating other such resources. What do you think? Do you have other suggestions?

Your Individual Report


This is the twenty-eighth edition of the monthly report in which you'll find:
  • Earlier results
    A preliminary report on access counts is now provided for files you've contributed during the most recent month, in addition to a final report on your prior month's activity. This allows you to track both preliminary and longer-range access counts for your stories.
  • Enhanced context
    Your reports are now provided within the greater context of this monthly Newswise report, which offers perspectives on your data not previously available, such as studies of how the media access and use Newswise and your stories. We also hope to utilize this "interactive" newsletter as a way of eliciting your suggestions and to acknowledge those who have contributed suggestions.

  • April 2004 Newswise Report (preliminary)

    (If your institution had contributed stories in April 2004, data on those stories would appear here. You will find overall site statistics below.)

    
    Table 1
    ============================================================
               Newswise April 2004 PRELIMINARY Report          
    ------------------------------------------------------------
              HITS ON ALL INSTITUTIONS' NEWS RELEASES 
                  By LIBRARY and TYPE OF STORY 
            (based on data gathered through 18-May-2004)
    ============================================================
    
    -----------------------------------------------------------
         Number of        Type               Access  Counts    
           APRIL           of             ---------------------
        News Releases     Story           TOTAL    Avg   Median
    -----------------------------------------------------------
    
     MEDNEWS LIBRARY
           352  Research or Feature      106175     302     266
             4  Policy                      571     143     128
            22  Announcement               3234     147     116
    
     SCINEWS LIBRARY
           115  Research or Feature       35546     309     303
             0  Policy                       --      --      --
            18  Announcement               2825     157     140
    
     LIFENEWS LIBRARY
            68  Research or Feature       22154     326     296
             1  Policy                      112     112     112
            16  Announcement               2287     143     130
            56  Higher Ed Event            6050     108      91
    
     BIZNEWS LIBRARY
            27  Research or Feature       15561     576     372
             0  Policy                       --      --      --
             8  Announcement               1312     164     153
    
    

    View this month's Top Hit Stories


    March 2004 Newswise Report (final)

    (If your institution had contributed stories in March 2004, data on those stories would appear here. You will find overall site statistics below.)

    
    Table 1
    ============================================================
                Newswise March 2004 FINAL Report          
    ------------------------------------------------------------
              HITS ON ALL INSTITUTIONS' NEWS RELEASES 
                  By LIBRARY and TYPE OF STORY 
            (based on data gathered through 18-May-2004)
    ============================================================
    
    -----------------------------------------------------------
         Number of        Type               Access  Counts    
           MARCH           of             ---------------------
        News Releases     Story           TOTAL    Avg   Median
    -----------------------------------------------------------
    
     MEDNEWS LIBRARY
           244  Research or Feature       99608     408     369
             3  Policy                      751     250     258
            30  Announcement               6632     221     213
    
     SCINEWS LIBRARY
           115  Research or Feature       48400     421     400
             3  Policy                      760     253     250
            21  Announcement               4677     223     218
    
     LIFENEWS LIBRARY
            68  Research or Feature       33910     499     412
             2  Policy                      511     256     256
             8  Announcement               2015     252     245
            10  Higher Ed Event            2512     251     248
    
     BIZNEWS LIBRARY
            23  Research or Feature        8965     390     332
             0  Policy                       --      --      --
             3  Announcement                840     280     279
    
    
    

    View this month's Top Hit Stories

    Top

    Journalists Respond

    "The service has been very helpful, I check it every day, and have done news briefs on some of the items, and also forwarded some to our Science or Americas editors."
    --Dar Haddix, United Press International
    "I have found Newswise very helpful. Even though most of what I do is not medical (I have already found a lead on one story I'm working on for a NucNet feature ... a group of researchers who are working on a method of determining unusual susceptibility to radiation)."
    --Thecla Fabian, NucNet
    "I find Newswise very helpful indeed, especially the email alerts and the embargoed content."
    --Stacy Fitzsimmons, Science Now
    "It's a good resource. Just this morning I was sending out a query for experts."
    --Ned Judge, TVMD (PBS)
    "Newswise is great. I especially like the daily newswires sent via email."
    --John Roach, Environmental News Network

    Top

    Success Stories

    Northwestern University

    The release "A Little Stress May be Good for You" appeared on:

    Wall Street Journal
    BBC News
    Good Housekeeping
    United Press International
    Washington Times
    WGN Radio


    Society of Chemical Industry

    The release "New Brain Test to Monitor Alzheimer's Disease" was covered by:

    NewsScotsman.com
    The Scotsman
    Jerusalem Post


    American Sociological Association (ASA)

    The release "Males, Adolescents Are Increasingly Victims of Sexual Harassment" appeared in:

    Minneapolis Star Tibune
    Milwaukee Journal Sentinel
    Saint Paul Pioneer Press
    El Mundo
    KCSN radio


    University of Alabama at Birmingham

    The release "Make The Job Hunt Personal" was covered by:

    Associated Press and carried in newspapers in: Wisconsin, Indiana, Illinois, North Carolina, Michigan, Texas, West Virginia, Kentucky, Florida, Tennessee, Indiana, New York and Maryland


    Ohio State University

    The release "White Slavery Was Much More Common Than Believed" appeared in:

    London Guardian
    Washington Times
    BBC World Service
    Mail & Guardian, South Africa
    Discovery Channel


    Top

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