NEWSWISE MONTHLY REPORT
Issue No. 33Delivering Your News WiselyAugust/September 2004


Your Individual Report

To view your individual hit counts for August (final) and September (preliminary), as well as overall site statistics, click below:

August/September 2004

(For your previous monthly reports, please see the sidebar at right)


Newswise Expert Finder
This month we discuss how Newswise helps reporters find your experts. Read below for more details.

About this Report
In this report, we've included information about how Newswise helps journalists find your experts, feedback from journalists, and success stories from participating institutions. We encourage your feedback (see suggestion box). It helps us to evaluate Newswise and make changes to better suit your needs. We look forward to hearing from you.



Newswise and Your Experts

Newswise Expert Finder

Newswise offers journalists a variety of tools to help them find experts at our member institutions. In this monthly report feature we will be discussing each of these tools in depth as well as letting you know about some future tools that we plan to offer.

Newswise Query Service

Newswise offers a query service to our subscribing journalists. Reporters request experts in one of four subject areas „ SciNews, MedNews, BizNews, or LifeNews. The requests include a thorough description of the expert needed, deadlines, and contact information. Newswise forwards the requests via email to the appropriate participating higher-education and research institutions. If your institution wants to respond to a reporter's query, you reply directly to the reporter via phone or email. This service is available only to non-profit institutions and universities. View reporters' feedback on the Newswise Query Service.

In the first three quarters of 2004, Newswise has distributed 280 reporter queries to our member institutions.

The Expert Query service is valuable for journalists. Several -- including two from the American Medical News and one from Scientific American -- use the service regularly.

If people on your staff would like to receive queries in one or more of the topics, please notify us.

Newswise Archive

Reporters also tell us that they use the Newswise Archive and search form to find experts. In the April 2004 monthly report we presented data on reporters' use of the Newswise Archive. We showed that it was substantial and increasing.

Newswise currently maintains a database of more than 36,000 articles from 1997 to the present. As opposed to a simple keyword search, the archive is full-text searchable — each word in the full text of the release is indexed for searching. Searches may be further refined by date, library, and/or contributing institution. Results are returned by sequence of relevance. The Newswise Archive extends the shelf life of your news release for years.

Newswise Contact Directory

Journalists may also search for experts by using the Newswise Contact Directory. All clients may include a link to their web-based experts database in this directory. In the May 2004 monthly report we discussed the Newswise Contact Directory. If a journalist is looking for an expert at a specific institution, the Newswise Contact Directory can be searched to find an institution's media contact who can direct them to the appropriate expert.

Forthcoming Expert Finder Tools

Soon we will be enhancing our Expert Finder tools by adding a button to the navigation bar on all Newswise website pages, to help journalists locate experts using the methods described above.

Do you have suggestions for what we might do to help you with your media-relations efforts involving experts?

Your Individual Report


This is the twenty-sixth edition of the monthly report in which you'll find:
  • Earlier results
    A preliminary report on access counts is now provided for files you've contributed during the most recent month, in addition to a final report on your prior month's activity. This allows you to track both preliminary and longer-range access counts for your stories.
  • Enhanced context
    Your reports are now provided within the greater context of this monthly Newswise report, which offers perspectives on your data not previously available, such as studies of how the media access and use Newswise and your stories. We also hope to utilize this "interactive" newsletter as a way of eliciting your suggestions and to acknowledge those who have contributed suggestions.

  • September 2004 Newswise Report (preliminary)

    (If your institution had contributed stories in September 2004, data on those stories would appear here. You will find overall site statistics below.)

    
    Table 1
    ============================================================
             Newswise September 2004 PRELIMINARY Report          
    ------------------------------------------------------------
              HITS ON ALL INSTITUTIONS' NEWS RELEASES 
                  By LIBRARY and TYPE OF STORY 
            (based on data gathered through 20-Oct-2004)
    ============================================================
    
    -----------------------------------------------------------
         Number of        Type               Access  Counts    
         SEPTEMBER         of             ---------------------
        News Releases     Story           TOTAL    Avg   Median
    -----------------------------------------------------------
    
     MEDNEWS LIBRARY
           267  Research or Feature      125996     472     426
             0  Policy                       --      --      --
            17  Announcement               4628     272     289
    
     SCINEWS LIBRARY
            93  Research or Feature       49784     535     459
             0  Policy                       --      --      --
            39  Announcement              11201     287     304
    
     LIFENEWS LIBRARY
            86  Research or Feature       48185     560     448
             0  Policy                       --      --      --
            10  Announcement               2775     278     285
             3  Higher Ed Event             710     237     227
    
     BIZNEWS LIBRARY
            17  Research or Feature        8326     490     448
             0  Policy                       --      --      --
             1  Announcement                302     302     302
    
    

    View this month's Top Hit Stories


    August 2004 Newswise Report (final)

    (If your institution had contributed stories in August 2004, data on those stories would appear here. You will find overall site statistics below.)

    
    Table 1
    ============================================================
                Newswise August 2004 FINAL Report          
    ------------------------------------------------------------
              HITS ON ALL INSTITUTIONS' NEWS RELEASES 
                  By LIBRARY and TYPE OF STORY 
            (based on data gathered through 20-Oct-2004)
    ============================================================
    
    -----------------------------------------------------------
         Number of        Type               Access  Counts    
          AUGUST           of             ---------------------
        News Releases     Story           TOTAL    Avg   Median
    -----------------------------------------------------------
    
     MEDNEWS LIBRARY
           231  Research or Feature      108769     471     417
             2  Policy                      702     351     351
            13  Announcement               3472     267     262
    
     SCINEWS LIBRARY
           105  Research or Feature       52889     504     451
             0  Policy                       --      --      --
            10  Announcement               2693     269     272
    
     LIFENEWS LIBRARY
            63  Research or Feature       31351     498     427
             0  Policy                       --      --      --
             6  Announcement               1688     281     278
             0  Higher Ed Event              --      --      --
    
     BIZNEWS LIBRARY
            20  Research or Feature       11005     550     488
             0  Policy                       --      --      --
             6  Announcement               1778     296     285
    
    
    

    View this month's Top Hit Stories

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    Journalists Respond

    "I absolutely adore Newswise. I have found several reports that have helped with stories I'm currently working on, as well as fresh ideas to pitch to my editors at various magazines. I really look forward to my Newswise email every morning."
    --Nancy Kalish, Freelance
    "Now that I'm co-hosting a public radio show about (and writing more extensively about) language, I use the LifeWire service more than I ever did in the past, with all its mentions of studies involving language"
    --Martha Barnette, Freelance
    "I love Newswise. It is great having all the news broken down by subject and e-mailed to me daily. It is a nice reminder to check and see what is going on in the news"
    --Kerri Penno, Advance for Medical Laboratory Professionals
    "I'm really enjoying Newswise! I'm mainly using it as inspiration for the radio program I'm doing (dr.dk/videnskabensverden) and for the webpages I'm editing (dr.dk/videnskab)."
    --Jakob Lisbjerg, Danish Broadcast Corporation
    "I'm one of the people who have been signed up for your news service for a while. Medical Information from many of the press releases found on your site often makes it into our health magazine (Island Scene) and www.islandscene.com. I'm writing because I'm moving to another publication. I'll be working at the Honolulu Star-Bulletin as an editor. But I want to make sure that a couple of our writers continue to receive your very useful Medwire after I leave. The names of the writers are ... and .... Their emails are ..., and .... Your assistance will be much appreciated.
    --Ignacio Lobos, Island Scene Magazine

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    Success Stories

    University of Missouri-Columbia


    The release Intermittent Exercise Better than Continuous was covered by:

    Reuters - New York, NY
    MetroNews - St. Louis, MO
    Hamilton Spectator - Hamilton, Ontario, Canada
    HealthNewsDigest.com
    PeerView.com
    Washington Times - Washington, DC
    United Press International
    TheBostonChannel.com - Boston, MA
    TheIowaChannel.com - Iowa
    Click2Houston.com (KPRC-TV) - Houston, TX
    ChannelOklahoma.com (KOCO-TV) - Tulsa, OK
    WSOCTV.com - Charlotte, NC
    WebIndia123.com
    TheIndyChannel.com - Indianapolis, IN
    Local10.com - Miami, FL
    NewsNet5.com - Cleveland, OH
    TheSanDiegoChannel.com (KGTV-TV) - San Diego, CA
    KTVU-FOX - San Francisco, CA
    KTVU-FOX - San Francisco, CA
    WKBW-ABC - Buffalo, NY
    Ivanhoe Newswire
    Columbia Daily Tribune - Columbia, MO
    HindustanTimes.com
    Index-Journal - Greenwood, SC
    Rocky Mountain News - Denver, CO
    Washington Post - Washington, DC
    Louisville Courier-Journal - Louisville, KY
    Toronto Star - Toronto, Ontario, Canada
    WVEC-ABC - Norfolk, VA
    Oakland Tribune - Oakland, CA
    Orlando Sentinel - Orlando, FL
    Alameda Times-Star - Alameda, CA
    Charleston Post and Courier - Charleston, SC
    The Daily Camera - Boulder, CO
    Quad City Times - Davenport, IA
    The Doctor's Guide
    Los Angeles Times - Los Angeles, CA
    Northwest Herald - Crystal Lake, IL
    Winston-Salem Journal - Winston-Salem, NC
    Just A Minute Health
    Dallas Morning News - Dallas, TX
    Patriot-News - Harrisburg, PA
    Post-Gazette - Pittsburgh, PA
    Detroit News - Detroit, MI
    Baton Rouge Advocate - Baton Rouge, LA
    Cincinnati Post - Cincinnati, OH
    San Diego Union Tribune - San Diego, CA
    Health & Medicine Week
    Miami Herald - Miami, FL
    Mail-Tribune - Portland, OR
    WNCT-CBS - Greenville, NC
    Biotech Week
    Obesity, Fitness & Wellness Week
    Copley News Service
    Newsday - New York, NY
    WNYW-FOX - New York, NY
    MissouriNet - Jefferson City, MO (63 hits)

    Also from University of Missouri-Columbia, the release Human Brains Evolved For Social Competition appeared in:

    Betterhumans.com (online)
    Innovations Report (online)
    United Press International
    Rednova Science News (online)
    Medical News Today (online)
    Science A Gogo.com (online)
    Medilexicon (online)
    HealthNewsDigest.com (online)
    Tampa Tribune



    Ohio State University


    The release Aggressive Tendencies Revealed by Asymmetry in Body Parts appeared in:

    Washington Post
    USA Today
    Chicago Tribune
    Baltimore Sun
    Columbus Dispatch
    Portland Oregonian
    Toronto Star
    Sunday Telegraph (London)
    Calgary Sun
    Vancouver Sun
    Jerusalem Post
    Reuters News Service
    Nature
    WSJ.com
    ABCnews.com
    CNN.com


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