The annual study of the impact of the Internet on Americans conducted by the Center for the Digital Future found that almost half of Internet users age 16 and older -- 48 percent -- are worried about companies checking their actions on the Internet.
Hollywood movies directed by African-Americans are significantly more likely to include African-American characters with speaking roles than movies not directed by African-Americans, according to a report released today from USC Annenberg.
In a review of the 100 top-grossing films of 2008, communication professor Dr. Stacy L. Smith and Marc Choueti found that Hollywood’s portrayal of females, especially teenage girls, continues to come up short.
Gift creates fund that will provide undergraduate scholarships for Latino students.
Conspicuous consumption is alive and well—according to USC Marshall School of Business study
Source Alert: USC Marshall School of Business Experts Available to Discuss Valentine’s Day, Consumer Brands and Shopping Habits
Please note that the following USC experts are available to provide context for stories about President Hu and the US-China trade relationship.
A new study is the first to calculate the financial and social costs of limiting access to trial data — and finds that extending the term of exclusive access will lead to higher drug costs in the short term but also to more than 200 extra drug approvals and to greater life expectancy in the next several decades.
USC Annenberg Center for the Digital Future Survey reports: Parents are starting to view time spent on the Internet in the same way as time watching TV.
We spend fewer years of our lives without disease, even though we live longer. A 20-year-old today can expect to live one less healthy year over his or her lifespan than a 20-year-old a decade ago.
Sometimes the value of research lies as much in exposing false remedies as in discovering true breakthroughs. Does red wine really keep you young? Should you take anti-oxidant supplements? Is caloric restriction good for anything more than constant frustration? What about estrogen and testosterone? For story with links to sources, go to http://uscnews.usc.edu/health/reaching_toward_the_fountain_of_youth.html
A USC Marshall MBA research team finds that global investment is being restricted by a range of factors, from policy to affordability.
From hotel-style room service to massage therapy to magnificent views, hospitals are increasingly touting their luxury services in a bid to gain market share, especially those in competitive urban markets. An important new article, published today in the New England Journal of Medicine, raises crucial questions about the role of amenities in hospital care, explaining that how we decide to value the patient experience can have a significant effect on health care costs.
Mobile Voices/Voces Móviles, the microblogging project designed in collaboration with USC Annenberg and the Institute of Popular Education of Southern California, or IDEPSCA, has won a United Nations-sponsored World Summit Award for innovative mobile applications.
The USC Norris Comprehensive Cancer Center (USC Norris) has been designated a Phase I Clinical Trial Center of Excellence by global pharmaceutical company Bristol-Myers Squibb Company (NYSE: BMY).
Kathleen Reardon, Professor of Management and Organization releases Comebacks at Work: Using Conversation to Master Confrontation (Harper Collins, 2010). Book offers strategies to ensure success in the workplace by managing conversations with co-workers.
The USC Annenberg School for Communication & Journalism announced today the launch of a social and technological innovation lab that will develop projects with both a real-world application and a societal impact. Corporate partners have signed on to support the development of innovations from concept to implementation.
Two studies from the Childhood Obesity Research Center at the Keck School of Medicine of the University of Southern California (USC) have found evidence that Hispanic children and adolescents are genetically predisposed to developing fatty liver disease—a condition that can lead to cirrhosis, cardiovascular disease and diabetes.
USC Marshall Professors available to speak on topics of relevance to consumers, business owners and those who need the right comeback for awkward holiday scenarios
Entries are now being accepted for the 2011 Cronkite Award
As China’s economic ascendancy and military expansion has prompted fears of a more aggressive China, a timely new book recasts the prevailing understanding of East Asian relations, showing how a strong China has historically created stability in East Asia, not conflict.
Dana Gioia, an acclaimed poet and essayist who served two terms as chairman of the National Endowment for the Arts (NEA), has been appointed the Judge Widney Professor of Poetry and Public Culture at USC by President C. L. Max Nikias.
Can you forge an emotional bond with a brand so strong that, if forced to buy a competitor’s product, you suffer separation anxiety? According to a new study from the USC Marshall School of Business, the answer is yes. In fact, that bond can be strong enough that consumers are willing to sacrifice time, money, energy and reputation to maintain their attachment to that brand.
Applications are now being accepted for the Knight Luce Fellowship for Reporting on Global Religion. Staff reporters, affiliated freelancers and self-employed web journalists working in the States or abroad who cover politics, social and cultural issues are eligible, along with religion specialists and generalists.
The gift will be announced today during the inauguration of the University of Southern California’s11th president C. L. Max Nikias. The funds will be used to support a new state-of-the-art building on the USC University Park campus.
Curveballs curve gradually, but the perception by some hitters of a sharp "break" or other abrupt change in a curveball's trajectory can be explained as a visual illusion, according to a study in PLoS ONE.
Some bacteria grow electrical hair that lets them link up in big biological circuits, according to a study in PNAS. The finding suggests that microbial colonies may survive, communicate and share energy in part through electrically conducting hairs known as bacterial nanowires. VIDEO AND STILLS AVAILABLE.
Fizzy beverages light up same pain sensors as mustard and horseradish, a new study shows. So why do we drink them?
Turns out the silent and stoic response to stress might be a guy thing after all. A new study by USC researchers reveals that stressed men looking at angry faces had diminished activity in the brain regions responsible for understanding others’ feelings.
“Rock What You’ve Got” uses research, expert interviews and down-to-earth, personal advice to tackle issues of low self-esteem and body image.
Some people call him the Space Cowboy. Some call him the Gangster of Love. But when Steve Miller, one of rock music’s all-time greats, joins the University of Southern California faculty this fall, he will have to get used another moniker: Professor.
In study to appear online this week in PNAS, USC neuroscientists trace circuits in part of the rat brain and find no sign of a top-down hierarchy; the distributed network of the Internet may be a better model, they say.
The logo on your designer handbag or sports car may say far more about your social status and social aspirations than the brand name itself, according to a new study from the USC Marshall School of Business, which finds that luxury brands charge more for “quieter” items with subtle logo placement and discreet appeal.
Tolstoy wrote that every unhappy family is unhappy in its own way, and a new study in the August 2010 issue of the Journal of Marriage and Family finds significant national differences in the degree of conflict between older parents and their adult children.
Researchers investigated whether geographic variations in utilization of health services and spending differed between Medicare and the private sector.
The annual study of the impact of the Internet on Americans by the Center for the Digital Future found that 49 percent of Internet users said they have used free micro-blogs such as Twitter. But when asked if they would be willing to pay for Twitter, zero percent said yes.
Study shows that incivility isn't tolerated -- even when the employee is being reprimanded for poor customer service.
Much-studied protein involved in aging, and tied to red wine ingredient resveratrol, is required for recall in mice; but over-expression fails to improve performance, according to a new study in Journal of Neuroscience.
$12 million National Cancer Institute grant will fund research critical to developing novel treatments.
Findings published online in the European Respiratory Journal suggest nitric oxide may be useful in identifying children at risk for the disease.
Researchers at the Keck School of Medicine of the University of Southern California (USC) will test whether a set of blood-based biomarkers can assist mammography in the early detection of breast cancer with a $180,000 grant announced from Susan G. Komen for the Cure®.
Study in Nature Neuroscience (embargo lifted July 11, 2010) finds neural basis for observation that practicing several skills in single session works better than narrow drills on one skill. Study also helps define time window for brain's learning of new skills.
A new study by an international team of researchers led by neuropsychiatrist Jeff Victoroff, an expert on human aggression at the Keck School of Medicine of the University of Southern California (USC), suggests that support for religo-political aggression (RPA) in the Autonomous Palestinian Territory of Gaza is more closely linked to past trauma and perceived political injustice, rather than to aggression.
The analysis of insurance records of more than 1.4 million U.S. men over 40 found that those who used ED drugs were more likely to have sexually transmitted diseases than were non-users. Physicians who prescribe erectile dysfunction drugs for their male patients should be sure to discuss the importance of safer sex practices, even with older patients.
Using a newly applied scientific technique, researchers at the Keck School of Medicine of the University of Southern California (USC) have reached surprising findings about the role of nature versus nurture in the development of the neural circuits in the auditory cortex, the area of the brain that is responsible for processing information about sound.
Laboratory mouse study suggests that cold sensing develops well after birth. Cold sensing neural circuits in newborn mice take around two weeks to become fully active. The finding adds to understanding of the cold sensing protein TRPM8 (pronounced trip-em-ate), and suggests possible biological basis of cold sensing in humans.
Faculty at the University of Southern California (USC) and USC Norris Comprehensive Cancer Center will present promising new findings in an number of cancer research areas at the 2010 American Society of Clinical Oncology (ASCO) annual meeting in Chicago from June 4-8.
Study in Nature suggests that some mountains in "mobile belts" -- regions of crustal fragments, such as in the Mediterranean, the Rockies, and the Himalayas -- can rise due to upward pressure from the semi-liquid mantle. The study proposes a model for predicting uplift and likely volcanic hotspots in such regions.
Researchers at the Keck School of Medicine of the University of Southern California (USC) have developed a new measure that identifies “bridging individuals” in social networks. These individuals act as critical connectors, facilitating the flow of information or spread of diseases between social networks and communities.
As part of the Student Ambassador Internship Program, run by the USC U.S.-China Institute on behalf of the USA Pavilion, students from 38 states nationwide have been selected to serve as national representatives and guides at the USA Pavilion. USC will send more student ambassadors to the USA Pavilion than any other school in the nation.
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