Surge Pricing Can Be Counterproductive, According to GW Economist

Article ID: 706326

Released: 10-Jan-2019 1:05 PM EST

Source Newsroom: George Washington University

Expert Pitch

Steven Suranovic, an economist at George Washington University, wrote an academic study of the consumer effects of surge pricing. He found that surge pricing can cause ill will among consumers, which can create negative effects for both companies and their customers. 

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