Newswise — June 16, 2011 - Raleigh, NC—The NC State University Poole College of Management announced today that Biogen Idec (NASDAQ: BIIB), a Fortune 500 biotechnology company known for its multiple sclerosis therapies, has chosen the college’s Executive Programs to help it establish an innovation management framework that will develop the organization’s future leaders in its pharmaceutical operations and technology (PO&T) business unit.
Poole College’s Executive Programs staff worked with Biogen Idec to create a custom ‘business collaboratory’ for the company as an extension of the college’s Innovation Management Executive Series first offered in fall 2010.
“The development and delivery of this custom program is an example of our Business Collaboratories approach to executive education that we announced earlier this year,” said Dan McGurrin, director of Poole College’s Executive Programs. “Using the collaboratories model, our innovation management experts are working with Biogen Idec < www.biogenidec.com > to create an incubator platform for current and emerging operations leaders within the company’s PO&T unit,” he said.
“As with all Innovation Management Executive Series offerings, the ultimate goal of this collaboratory is to help the company’s leaders address the unique challenges and opportunities they face in today’s increasingly complex global marketplace, focusing specifically on the hurdles in the competitive pharmaceutical and life sciences industries,” McGurrin said.
“Our faculty experts are working with the company to create a team of up-and-coming, market-savvy executives with the tools and the agility to exploit opportunities as they arise and avoid obstacles before they occur,” said Lee Clark-Sellers, program director of the Innovation Management Executive Series.
“To be successful, a biotech company needs a systematic approach to managing innovation, one that is adopted by all departments and even branded. In Biogen Idec’s case, we’re aiming to create a cross-functional, global leadership team within its Pharmaceutical Operations and Technology business unit that will focus on decision agility, teamwork, accountability and priority setting,” Clark-Sellers said.
This custom collaboratory began in May 2011 and continues through September 2011, with about 20 Biogen Idec employees participating.
“We chose NC State Poole College’s Innovation Management Executive Series for its unique approach to executive education which we believe will support our efforts to foster a culture of excellence within our organization that can improve the way we work. With a network of faculty leadership, expertise and experience combined with our company teams, we are working one-on-one with the college to implement a framework for managing disruptive innovation and advancing the talent of our future leaders,” said John Cox, executive vice president of PO&T at Biogen Idec.
Dr. Christie Knittel Mabry, who leads leadership development initiatives for PO&T, adds that “innovation is a core leadership competency that is not only critical to advancing our product pipeline and meeting patient needs, but also to our continued ability to attract, develop and retain the best and the brightest employees. We truly have appreciated our partnership with NC State and Poole College over the past couple of years as they have helped us to integrate the most cutting-edge research on innovation, strategy and supply chain management in way that is accessible, provocative, and eminently practical.”
About The Innovation Management Executive Series
The Innovation Management Executive Series is a comprehensive, six-day open enrollment executive workshop for senior team members focusing on managing disruptive innovation and business transformation. It is offered as an open program a twice a year, and can be customized to meet a company’s specific challenges, as in the case of Biogen Idec.
The next scheduled open enrollment Innovation Management Executive Series on Managing Disruptive Innovation will be held in the Raleigh, N.C., area in fall 2011, on the following dates: Sept. 8 and 9, Sept. 29 and 30, and Oct. 13 and 14. For more information about this series, visit http://execseries.ncsu.edu.
The series features the leadership and contributions of three Poole College units that are part of the Business Collaboratories network: the Biosciences Management Initiative, Executive Programs, and the Center for Innovation Management Studies (CIMS).
About Executive Programs at the Poole College of Management:
The NC State University Poole College of Management focuses on management education for today’s technology driven global marketplace. Its Executive Programs and Business Collaboratories draw upon the college’s faculty and associated industry experts, centers and initiatives to enable businesses to develop solutions to their most pressing challenges. These programs are especially relevant for technology-intensive, innovation-driven companies. Included in Poole College’s Business Collaboratories network are the Biosciences Management Initiative (BioSci), Center for Innovation Management Studies (CIMS), Enterprise Risk Management (ERM) initiative, Supply Chain Resource Cooperative (SCRC), and Technology Entrepreneurship and Commercialization (TEC) program. Visit http://execed.mgt.ncsu.edu/ for more information. The Poole College of Management's Executive Programs are contracted and delivered through the NC State Executive Education LLC, a non-profit (501)(c)(3) under the NC State University Foundation, Inc.
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