‘Health’ Joins ‘Green’ as Business Strategy Across Industries
Edelman PR, NYC“Health” joins “Green.” From inspired cause to pervasive business imperative, leadership in health and health- issues has emerged as a smart new business strategy that can drive purchasing, loyalty decisions and trust, according to a new 11-country survey of 15,000+ people being released next week at the 7th Annual World Heath Care Congress in Washington, D.C.