Sharon  Zou, Ph.D.

Sharon Zou, Ph.D.

College of Applied Health Sciences, University of Illinois Urbana-Champaign

Assistant Professor

Expertise:

Dr. Zou's research focuses on service marketing from the consumer's perspective in the context of tourism and leisure. The overarching goal of her research is to improve tourism/leisure experience and community well-being by examining consumer's perceptions and devising innovative marketing practices.

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