A new book, College Student-Athletes: Challenges, Opportunities, and Policy Implications, begins a discussion about student-athletes from the perspective of “students first, athletes second.”
Ryerson University experts can offer up expertise from sports psychology to the financial impact large sporting events have on cities in the lead-up to the Olympic Games.
Sahara Byrne, Cornell University assistant professor of communications, comments on the controversial commercials scheduled to air during the Super Bowl, specifically the possible impact of the Focus on the Family (Tim Tebow) commercial.
“There is nothing like it in the world for getting attention from consumers and media outlets,” says marketing expert Scott Hamula of the upcoming Super Bowl XLIV, which will be televised by CBS on Sunday, Feb. 7. Consequently, despite the continued difficulties in the economy, plenty of corporations will be shelling out big money to produce and air Super Bowl commercials.
How do Olympic figure skaters use angular momentum to achieve perfect toe loops? What precision moves do bobsled teams need to reach maximum velocity? How does the way cross county skiers metabolize oxygen increase their endurance? Ithaca College’s Deborah King, associate professor of exercise and sport sciences, is one of the experts NBC Learn and the National Science Foundation asked to answer those questions for their 16-part video series, “The Science of the Olympic Winter Games.”
Temple University sport management professor Emily Sparvero says three major challenges – a struggling economy, decreased interest in the Olympics and disputes among social welfare groups – could hinder the Canadian host city from recouping its investment.
Broomball is an odd winter sport with a fanatic following in snowbound Houghton, Mich., home of Michigan Technological University, where the snowfall often tops 200 inches a year.
Nicole Detling Miller knows honing the mental aspects of sport is a competetive advantage. Now as a "mental coach" she will be sharing those skills with US speedskaters at the 2010 Olympic Winter Games.
Challenging yourself in fitness training is good. But overdoing training is counterproductive to realizing your fitness goals, says Butler University’s Adrian Shepard, assistant director of recreation overseeing fitness. Over-training, also called over-exercising, he said, happens when you’re “not allowing your body the opportunity to adjust, adapt and recuperate in response to the training regimen you’re taking part in.”
Clarkson University honors student Emily Stefano hopes to advance skateboarding by redesigning one of its biggest and most challenging competitive structures: the MegaRamp.
To test three theories that might explain an outfielder’s ability to catch a fly ball, researcher Philip Fink, PhD, from Massey University in New Zealand and Patrick Foo, PhD, from the University of North Carolina at Ashville programmed Brown University’s virtual reality lab, the VENLab, to produce realistic balls and simulate catches. The team then lobbed virtual fly balls to a dozen experienced ball players.
Canadian Institutes of Health Research experts discuss sports and health on the eve of Super Bowl XLIV.
A new study by University of Iowa researchers finds the NFL's Rooney Rule has failed, suggesting the league would do better to focus on recruiting African-Americans into positions as entry-level position coaches if it wants to increase the number of black head coaches.
The findings of a Women’s Sports Foundation (WSF) research team led by Ithaca College faculty member Ellen Staurowsky are shedding new light on the social and physical benefits that sports programs offer to girls and women.
Gary Sailes is an Indiana U. sport sociologist whose research has tracked Tiger Woods' impact on American golf. Of Woods' current troubles, Sailes says, "If sport has taught us anything, it is that sports fans are very forgiving of their superstars."
The Tiger Woods scandal may have a lasting impact on his endorsement potential, says University of Maryland consumer psychologist Stephen McDaniel, who studies sports marketing and fan behavior. "Nike has historically been less interested in an endorser's virtue and more interested in athletic prowess, but this will not be true for other companies,” he says.
The Tiger Woods scandal may have a lasting impact on his endorsement potential, says University of Maryland consumer psychologist Stephen McDaniel, who studies sports marketing and fan behavior. "Nike has historically been less interested in an endorser's virtue and more interested in athletic prowess, but this will not be true for other companies,” he says.
A new study confirms that baseball players who sign long-term contracts do tend to have a drop-off in performance in the first year of the new deal, but that drop-off is frequently offset by improved play in subsequent years as the player starts playing for his next contract.
The PAC-10 is host to some of the country’s fiercest football rivalries. This year’s Civil War takes on epic proportions with the winner representing the PAC 10 on January 1, 2010 in Pasadena for the Rose Bowl. The Oregon “Civil War” is the 7th oldest college football rivalry in the country.
Young athletes’ achievement goals can change in a healthy way over the course of a season when their coaches create a mastery motivational climate rather than an ego orientation.
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