Grapefruit for Dessert? South Korea Could Be a Lucrative Market for Florida Growers
University of Florida Institute of Food and Agricultural Sciences“We really look at this study and South Korea as information to see if we can increase younger consumers in other countries,” said Lisa House, a UF/IFAS professor of food and resource economics and a study co-author. In addition to eating grapefruit, South Koreans also use grapefruit in beer, tea and ice cream, so marketing opportunities abound.