Davidson College Professors Can Provide Expert Commentary on a Broad Range of Issues Tied to the Olympics in Sochi
Davidson College
They say sex sells, but when it comes to Super Bowl ads, a researcher begs to differ. He says it's all about the storytelling. Shakespeare's kind of storytelling.
Virginia Tech biomedical researchers took the lead in a large six-year study to see if helmets reduce concussion risk. Data were collected between 2005 and 2010 from eight collegiate teams: Virginia Tech, University of North Carolina, University of Oklahoma, Dartmouth College, Brown University, University of Minnesota, Indiana University, and University of Illinois. Overall, the study found a significant reduction in concussion risk when comparing a 1-star helmet to a 4 star helmet.
Imagine if the regular season were packed with the same white-knuckle matches that college football fans enjoyed during this year’s bowl season.
With the opening of the 2014 Sochi Winter Olympic Games approaching on Feb. 7, Drexel University experts are available to assist the news media with its coverage on a variety of topics.
More than 20 percent of Americans believe God has a say in sports -- for example, whether the Seahawks beat the Broncos. But that's troubling theology, says a Baylor professor. A survey conducted in January 2014 by the Public Religion Research Institute shows that many people believe God has a say in who wins, say, the Super Bowl.
University of Washington psychologist Anthony Greenwald has adapted his Implicit Association Test on hidden biases to determine how strongly a football fan supports a certain team.
Popular culture Expert David Allan, Ph.D. '99, with Saint Joseph's University's Haub School of Business is wrapping up a 10-year study of popular music in Super Bowl commercials this year. Through his research, Allan will illustrate the frequency in which advertisers employ popular music to market and relate with consumers.