PRESS RELEASE

Thursday, October 11, 2018

FOR IMMEDIATE RELEASE

WORLD RECORD SETTING EVENT back for another spin in downtown toronto

Newswise — Toronto, ON- Declared “Officially Amazing” by Guinness World Record adjudicator Michael Empric last year, Rocket Ride for Rehab is returning to Nathan Phillips Square this Saturday, October 13th in support of Toronto Rehab Foundation.

This one-of-a-kind spinning experience is a 3-hour static cycling event where researchers, clinicians and staff cycle alongside patients, friends and family in support of incredible discoveries and care at Toronto Rehab. Rocket Ride for Rehab was founded in 2015 by fellow stroke rehab patients Lara Kaufman and Howard Rocket who sought a way to give back after the life-changing care they received at Toronto Rehab.

“Toronto Rehab gave me back my life,” Howard tells those who are inspired by his continuing recovery, now over 20 years since he suffered a massive stroke. “I’ll never be able to repay that debt - but with your help we can try.”

Led by some of Toronto’s top spin instructors, participants are raising funds to help Toronto Rehab tackle many of today’s most critical health issues including heart disease, brain injury, stroke, pain, dementia, eldercare, and so much more. Spinning teams include those who have overcome paralysis and other devastating consequences of accidents and illness and are eager to share their stories.

Organizers hope to surpass last year’s record-setting $300,000 raised and have set a $400,000 goal for the event’s anticipated 300 spinners.

Events such as Rocket Ride for Rehab play a vital role in bolstering the infrastructure that Toronto Rehab requires to turn the ideas of our clinicians and scientists into home, community, and hospital-based advancements and innovations. It also helps spotlight their great work, so that the wider community is beginning to understand the amazing work and care that takes place at Toronto Rehab – home to the top rehabilitation research centre in the world and a place Where Incredible Happens.

For more information about the Rocket Ride 4 Rehab, please visit www.rocketride4rehab.com.

ABOUT TORONTO REHAB FOUNDATION The Toronto Rehab Foundation is a charitable organization dedicated to raising funds for Toronto Rehabilitation Institute, a member of the University Health Network. With the generosity of its donors and volunteers, Toronto Rehab Foundation is helping support research, education and patient care to help people overcome the challenges of disabling injury, illness or age-related health conditions. www.torontorehabfoundation.com

ABOUT TORONTO REHABILITATION INSTITUTE As the world-leading rehabilitation research centre, Toronto Rehabilitation Institute is developing practical solutions to prevent illness and accidents, to restore function following a disabling event, and to enable people to continue to live in their own homes and communities as they age. It integrates innovative patient care, ground breaking research and diverse education to build healthier communities and advance the role of rehabilitation in the health system. Toronto Rehab, along with Toronto General and Toronto Western Hospitals, The Princess Margaret Cancer Centre and The Michener Institute of Education at UHN, is a member of the University Health Network and is affiliated with the University of Toronto. www.uhn.ca

 

Website & Social Media Handles

http://www.torontorehabfoundation.com/

Website & Social Media Handles

Twitter:Ride4Rehab

Instagram:RocketRide4Rehab

Facebook:RocketRide4Rehab

Website:www.rocketride4rehab.com

 

SOURCE Toronto Rehab Foundation

 

For all media inquiries, please contact:

Catherine Morgan, Director, Marketing, Communication & Events, 416-597-3422 x3965, [email protected]

Kevin Geddes, Marketing Communications Specialist, 416-597-3422 x3290, [email protected]

 

 

Purpose: A community event aiming to raise awareness and $400,000 in support of Toronto Rehab.

Why: Toronto Rehab patients and staff are passionate about demonstrating their dedication and support in a way that reflects the energy and dynamics of our organization.

Event Date: Saturday, October 13, 2018

Event Time: Three one-hour spin classes starting 10:00 a.m., 11:15 a.m. and 12:45 p.m.

Venue: Nathan Phillips Square, Downtown Toronto