Seeing is believing, but smellizing – a new term for prompting consumers to imagine the smell of a product – could be the next step toward more effective advertising. Researchers came to this conclusion through four studies of products most of...
2/19/2014 1:00 PM EST
The longer CEOs stay in power – and a new study suggests most of them do, exceeding the optimal tenure length by about three years – the more likely chief executives are to limit outside sources of market and customer information, ultimately...
12/16/2013 4:00 PM EST
Philadelphia has reason to be proud: It outpaces the nation as a whole in terms of innovation connectedness. However, there is also some bad news: Philadelphia’s share of all U.S. innovative activity has dropped by half in 35 years.
12/13/2013 2:00 PM EST
The function of two tumor-suppressing genes could play a vital role in helping to control obesity and other diseases such as diabetes, heart disease and cancer.
12/11/2013 10:00 AM EST
Women working in Head Start, the nation’s largest federally funded early childhood education program, report higher than expected levels of physical and mental health problems.
10/29/2013 10:00 AM EDT
Diffregen, a Temple University startup company, has been awarded a SBIR grant by the National Cancer Institute to advance a university-created leukemia therapeutic to the doorstep of human clinical trials.
10/23/2013 3:00 PM EDT
Despite a 7.2 percent national unemployment rate, the job market is a healthy one for college students majoring in information systems, with nearly three quarters of students receiving at least one job offer, according to the nationwide IS Job Index...
10/23/2013 11:00 AM EDT
Temple University’s 10th president, Neil D. Theobald, laid out his vision to make the university more affordable, more entrepreneurial and more engaged with the city of Philadelphia during his inaugural address on Oct. 18.
10/18/2013 1:00 PM EDT
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7/26/2013 3:00 PM EDT
Psychology of the Zimmerman Case Is Being Widely Discussed in the Media, but Rarely by Psychologists
7/18/2013 8:00 AM EDT
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