If you’re planning a summer vacation or weekend getaway, when you book your hotel room can make a big difference. A new Iowa State University study found you’ll be happier with your hotel stay if you book your room after business hours.
4/16/2014 2:00 PM EDT
A cereal commercial intended to tout the health benefits of Cheerios, instead sparked a debate about the interracial family featured in the ad. But for an Iowa State University marketing professor the family in the ad represented a change that is...
4/14/2014 10:00 AM EDT
An Iowa State research team is developing "transient materials" and "transient electronics" that can quickly and completely melt away when a trigger is activated. That could mean that one day you could send out a signal to destroy a lost credit card.
4/3/2014 5:45 PM EDT
An Iowa State University professor says reality TV shows, like American Idol, are a good example of how we all have a hard time accurately evaluating our abilities.
4/2/2014 9:00 AM EDT
Parents may not always see it, but efforts to limit their children’s screen time can make a difference. A new Iowa State University study found children get more sleep, do better in school and see other health benefits when parents monitor screen...
3/31/2014 4:25 PM EDT
Iowa State University's Liang Dong is leading a research team that's developing an accessible instrument with the scale, flexibility and resolution needed to study how genes and environmental conditions affect plant traits.
3/25/2014 3:00 PM EDT
Children who repeatedly play violent video games are learning thought patterns that will stick with them and influence behaviors as they grow older, according to a new study by Iowa State University researchers.
3/24/2014 4:20 PM EDT
Iowa State's Suraj Kothari is leading researchers from Iowa State University and Ames, Iowa-based EnSoft Corp. who are developing ways to secure smartphone software for the Defense Department.
3/4/2014 10:00 AM EST
Many popular energy drinks contain five times the caffeine in a cup of coffee, but you won’t find the amount listed on the can. An Iowa State professor says the omission could explain why a CDC study found some young people think energy drinks are...
4/8/2014 1:00 PM EDT
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2/3/2014 11:00 AM EST
U.S. banking regulators recently approved rules for a key component of the Dodd-Frank Act more than three years after the law was initially enacted. Iowa State professors look at the impact of the law on banking and business.
12/17/2013 10:00 AM EST
Matt DeLisi says it would be a mistake to change federal sentencing guidelines to reduce prison overcrowding. The Iowa State University professor told the U.S. Senate Judiciary Committee that cutting prison sentences would increase the crime rate.
11/12/2013 11:00 AM EST
Law enforcement agencies are using facial recognition software as a crime-fighting tool. Now businesses are looking to use the technology to reach customers. But an Iowa State University professor questions whether customers are ready for it.
5/8/2013 4:00 PM EDT