Bettyvision Launches Allowing Women to Dream Out Loud

Article ID: 599112

Released: 12-Feb-2013 10:15 AM EST

Source Newsroom: Bettyvision

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Social Media Platform Provides Tools to Turn Dreams into Reality

Los Angeles, CA – Feb 12, 2013 – Launching today, Bettyvision,, is a free online vision board community providing women of all ages the tools and resources needed to identify, explore and, most important, be supported in the pursuit their dreams.

“I am overjoyed by the opportunity to give women the chance to dream big. I’ve always loved setting intentions and watching aspirations come to life – especially with the support of amazing girlfriends, said Julie Thorne Engels, Bettyvision Founder and CEO.

In response to the question, who is Betty? Thorne Engels responds, “Betty is a woman who believes in her own awesome abilities and those of others. She’s smart, funny and perhaps a tad sassy. She’s your mom, your daughter, your sister… Betty is every woman!”

If Facebook asks what are you doing right now, then Bettyvision asks women where do you want to be next year or five years from now. But, Bettyvision does not stop at simply identifying the dream. The platform allows a woman to set goals, reach milestones and even find a mentor.

On the platform, women can create a vision board for any passion or life event including applying to college, opening a new business, planning a wedding, or a dream vacation after retirement.

The seeds of Bettyvision were planted in January 1995, when Thorne Engels started hosting vision board workshops with a small group of women in Chicago’s Wicker Park neighborhood. Thorne Engels designed the workshops to be an extremely fun and personal real-world gathering of women to work together to awaken their inner dreamer.

Almost 20 years and many, many workshops later, Thorne Engels realized women of all ages need encouragement and support for their dreams and social media provides the ability to reach thousands of women allowing for the greatest potential for individual as well as social change.

The official launch party for Bettyvision is at the invite only event from Tuesdaynights, a collaborative community of female executives and entrepreneurs in Los Angeles. As a sponsor for the evening, Bettyvision will have the opportunity to share how women can connect, mentor and support each other’s dreams in an online space.

“Tuesdaynights is focused on connecting women executives and entrepreneurs in Los Angeles through intimate invite-only events that encourage collaboration," Melinda Moore, SVP, Entertainment Media Ventures. "We are thrilled to be a part of Bettyvision's launch - and Bettyvision's platform to encourage and inspire women to achieve their dreams is a mission that speaks to our audience.“

About BettyvisionBettyvision is a supportive community empowering women of all ages to visualize their dreams and make them come true. The online platform provides the tools and resources for community members to express and accelerate their dreams by creating vision boards with associated milestone lists. Through goal sharing, encouragement, mentorship and inspiration, women become accountable for their progress and results. Start dreaming today at

About TuesdaynightsTuesdaynights is a collaborative community of female executives and entrepreneurs who meet at bi-monthly invite-only intimate gatherings in Los Angeles. The dynamic community is about supporting women, and helping others through sharing ideas and forming lasting relationships. Started by Melinda Moore and Justine Lassoff, co-founders of LovingEco, a social commerce start-up that they successfully sold in 2012, all Tuesdaynights events will feature a host, a leader in their industry, and a nonprofit to provide attendees opportunities to make a difference.




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