T. Joel WadeProfessor of psychologyBucknell University, Lewisburg, Pennsylvania Office phone: 570/577-1693, e-mail: [email protected]
On or around this Feb. 14, in connection with Valentine's Day, what might men and women do to enhance their own attractiveness in the eyes of others? How do they see themselves, and how does that affect their behavior? How do they go about trying to find or keep a significant other? If they use flirtation to attract others, what techniques might they use?
T. Joel Wade, a Bucknell University psychology professor who has done research into body image and attractiveness, can address these and related questions.
"A lot of my work centers on biological theories of attraction," says Wade. "Some of the stuff I do is looking at ways in which people go about trying to attract a mate, or trying to keep a mate."
Wade recently had a Bucknell undergraduate working with him on a research project that looked at gender differences in flirtation techniques.
According to the study, women tend to attract men by calling attention to some feature of their body they consider attractive. Men tend to call attention to their financial resources and, to a lesser extent, try to show that they are compassionate persons. The study used Bucknell students as its subjects.
Wade has been quoted in articles on body image and similar topics on WebMD and in Essence and other national magazines.
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Media queries on Wade's research may be directed to Alan Janesch, associate director of public relations, Bucknell University, at 570/577-3260 or [email protected].
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