Newswise — October is Breast Cancer Awareness Month. To raise awareness for breast cancer, University of New Mexico Athletics, UNM Hospital and UNM Cancer Center will sponsor the “Lobos Love Pink” Football game on October 10, 2014. Game organizers plan a half-time ceremony to celebrate breast cancer survivors and to honor those who have lost their battle to the disease.

The American Cancer Society estimates that 1,450 New Mexican women will receive a breast cancer diagnosis in 2o14 and that 260 will die from the disease. “While breast cancer can be a devastating diagnosis, it is treatable and even curable especially in early stages,” says Anna Voltura, MD, at the UNM Cancer Center. “Our breast cancer survivors are a testament to this, and always remind us of the strength they have as well as the enormous advances we have made in the fight against breast cancer."

Dr. Voltura co-leads the UNM Cancer Center breast cancer team with Melanie Royce, MD, PhD. The team includes medical oncologists, surgical oncologists, radiation oncologists, and a plastic and reconstructive surgeon. All work closely together to design the best treatment plan for each of the UNM Cancer Center’s breast cancer patients. “Regular screenings help tremendously,” says Dr. Royce. “Awareness is very important.”

The UNM Lobos will face the San Diego State University Aztecs at the Lobos Love Pink football game. Former Lobo coach Rocky Long now coaches the Aztecs. The Lobos and their coaching staff will wear pink to celebrate the breast cancer survivors of New Mexico and encourage all attendees to wear pink, too.


About the “Lobos Love Pink” Football GameThe UNM Lobos will kick off against the San Diego State University Aztecs on Friday, October 10, 2014, at 7:30 pm in University Stadium, 1111 University Blvd. SE, Albuquerque, NM. Wear pink to support and honor all those whose lives have been touched by breast cancer. For tickets, call 800.955.HOWL or 505.925.LOBO or visit http://www.golobos.com/ViewArticle.dbml?DB_OEM_ID=26000&ATCLID=209095844.

About the UNM Cancer CenterThe UNM Cancer Center is the Official Cancer Center of New Mexico and the only National Cancer Institute-designated Cancer Center in the state. One of just 68 premier NCI-Designated Cancer Centers nationwide, the UNM Cancer Center is recognized for its scientific excellence, contributions to cancer research, the delivery of high quality, state of the art cancer diagnosis and treatment to all New Mexicans, and its community outreach programs statewide. Annual federal and private funding of over $77 million supports the UNM Cancer Center’s research programs. The UNM Cancer Center treats more than 60 percent of the adults and virtually all of the children in New Mexico affected by cancer, from every county in the state. It is home to New Mexico’s largest team of board-certified oncology physicians and research scientists, representing every cancer specialty and hailing from prestigious institutions such as M.D. Anderson Cancer Center, Johns Hopkins University, and the Mayo Clinic. Through its partnership with Memorial Medical Center in Las Cruces, the UNM Cancer Center brings world-class cancer care to the southern part of the state; its collaborative clinical programs in Santa Fe and Farmington serve northern New Mexico and it is developing new collaborative programs in Alamogordo and in Roswell/Carlsbad. The UNM Cancer Center also supports several community outreach programs to make cancer screening, diagnosis and treatment available to every New Mexican. Learn more at www.cancer.unm.edu.