Newswise — The Rockefeller University Press (RUP) has unveiled new iPhone and iPad apps for its three journals: The Journal of Cell Biology (JCB), The Journal of Experimental Medicine (JEM), and The Journal of General Physiology (JGP). iPhone, iPad, and iPod touch users can read full-text articles anywhere at any time, even without an Internet connection.

The apps, designed for easy reading and browsing on any iOS device, allow users to read and cache full-text articles, and view high-resolution, expandable images. Users can also access podcasts and other feeds, bookmark articles, search content, receive new content alerts, view videos, and read and share content through social media tools.

The RUP apps are available in the iTunes App Store. After a free trial period, access to full text will be limited to users with personal or institutional online subscriptions.

"These apps represent the next step in our ongoing mission to publish excellent science and provide it to our readers in the latest technological formats," says Mike Rossner, RUP Executive Director. "Now you can take our journals with you wherever you go!"

In addition to the iPhone and iPad apps, RUP offers access to JCB, JEM, and JGP through its mobile-optimized sites, which provide a format streamlined for most mobile devices. The mobile-optimized sites were introduced in spring 2011 on a free introductory basis.

Links to mobile apps on iTunes: JCB: http://itunes.apple.com/us/app/the-journal-of-cell-biology/id481769378JEM: http://itunes.apple.com/us/app/journal-experimental-medicine/id481771946JGP: http://itunes.apple.com/us/app/the-journal-general-physiology/id481773916

Links to app support: JCB: http://www.jcb.org/site/appJEM: http://www.jem.org/site/appJGP: http://www.jgp.org/site/app

About The Rockefeller University PressAs part of The Rockefeller University in New York City, The Rockefeller University Press (RUP) is committed to quality and integrity in scientific publishing. RUP’s goal is to publish excellent science using the latest technologies and to conduct rigorous peer review while applying the highest standards of novelty, mechanistic insight, data integrity, and general interest. For more information, please visit www.rupress.org.

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