WHAT: The Mayo Clinic Center for Innovation (http://www.mayo.edu/center-for-innovation/) is holding Transform 2012 (http://www.mayo.edu/transform), its fifth symposium on redesigning how health care is experienced and delivered.

WHO: Participants include:Journalist and commentator John Hockenberry, serving as moderatorGarrison Keillor, host and writer of “A Prairie Home Companion” Phil Satow and John MacPhee of the Jed Foundation, college suicide prevention groupJournalist Michael Wolff, who will discuss caring for his terminally ill motherAdam Darkins, M.D., who leads Department of Veterans Affairs telehealth programs

WHEN: Sunday, Sept. 9 – Tuesday, Sept. 11, 2012

WHERE: Mayo Civic Center, 30 Civic Center Drive SE, Rochester, Minn.

NOTE: Journalists unable to attend may view the following sessions live at http://bcove.me/4xamzupd

Monday, Sept. 10:8:30–10 a.m. CDT: New Perspectives John HockenberryAlex Jadad, M.D.Laura AdamsReed Tuckson, M.D.

1–2:30 p.m.: Elephants in the Room Michael WolffPhillip Satow and John MacPhee

3–5:15 p.m.: Connecting for Change Innovative Experience — Continuing the ConversationLeslie KochRushika Fernandopulle, M.D.Adam Darkins, M.D.Margaret LawsJohn Hockenberry

Tuesday, Sept. 11:8:30–10:15 a.m. CDT: Designing Ahead of the Problem John HockenberryThomas FisherMargaret AlrutzFelice FrankelAudun UtengenRobert Fabricant

1:15–3:15 p.m. Inspiring Health J. Paul NeeleyRoni Zeiger, M.D.Cory Ingram, M.D.Amy Williams, M.D./Krisa RyanGarrison KeillorJohn Hockenberry

Journalists can request media passes by contacting Francesca Dickson at 507-284-5005 or [email protected]. The public can follow symposium news at the Center for Innovation Blog and on Twitter using hashtag #txfm.

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About Mayo ClinicMayo Clinic is a nonprofit worldwide leader in medical care, research and education for people from all walks of life. For more information, visit http://www.mayoclinic.org/about/ and www.mayoclinic.org/news.

About the Mayo Clinic Center for Innovation Established in 2008, the Mayo Clinic Center for Innovation (CFI) uses a patient-centered focus to transform the way health care is experienced and delivered. CFI is a multidisciplinary center that includes practicing physicians and scientists, along with experts in research and design, technology and project management. Central to the methodology used by CFI is design thinking ― introduced to the clinical practice at Mayo Clinic by the first known team of designers embedded in a medical practice. CFI design researchers have led several transformational changes in health care practices, following a long tradition of Mayo Clinic innovations focused on patient needs.

Contact:Francesca Dickson507-284-5005 (days)507-284-2511 (evenings)Email: [email protected]