Toronto Professional Fire Fighters’ Association supports BREASTOBER through ‘Be More Than Pink’ campaign

TORONTO, October 2, 2018

Media are invited to attend The Princess Margaret Cancer Foundation’s (PMCF) annual launch of their BREASTOBER program. BREASTOBER is a fundraising and awareness initiative that benefits the breast cancer research and breast restoration programs at Princess Margaret Cancer Centre. This year, the Toronto Professional Fire Fighters’ Association will support BREASTOBER for the month of October by attending various events in Toronto with “Maggie” – their custom pink fire truck to create awareness and collect donations. Join us for the official launch of “Maggie” and the BREASTOBER program!

WHO:                    The Princess Margaret Cancer Foundation

                             Toronto Professional Fire Fighters’ Association

WHEN:                 Wednesday, October 3, 2018, 9:30 a.m.            

WHERE:                Outside Princess Margaret Cancer Centre – 610 University Avenue, Toronto, ON M5G 2M9

WHY:                    To support the breast cancer programs at Princess Margaret Cancer Centre, one of the top 5 cancer research centres in the world.                                          

SPECIAL                Visit www.breastober.ca to view the official calendar of where you can spot “Maggie”

FEATURES:           throughout the month of October and see what other BREASTOBER events are taking place.

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