A collaboration between Milner-Fenwick and Preventice, the app delivers physician selected educational videos to patients where and when needed.

Newswise — HUNT VALLEY, MD (April 27, 2012)- Milner-Fenwick, Inc. and Preventice, Inc. announced today that the HealthClips Rx patient education app is now available in iTunes. To familiarize health care providers with this interactive patient education model, Milner-Fenwick and Preventice are offering a free, two-week trial to physicians and care providers.

HealthClips Rx offers ease of use and mobility across multiple device platforms, and allows physicians to create and share educational playlists tailored to individual patients. This, in turn, supports evidence-based, best practice care plans. Patients interact with HealthClips Rx content by flagging sections of video content, inserting notes for care providers, attaching files, emailing videos to family members, and sending data to an electronic medical record (EMR).

The application has been in use in clinical care in a prestigious university hospital system since September 2011. Prior to its availability on iTunes, HealthClips Rx was available only through direct download from Preventice.

“As the health care industry looks to the adoption of meaningful use phase two, with its strong focus on patient engagement, HealthClips Rx will help hospitals and health providers meet patients at their point of need in the form and delivery of content they most prefer,” said David Milner, president of Milner-Fenwick. “We already know video-based patient education achieves many things, such as overcoming health literacy challenges; improving patient outcomes; closing the care transition gap; reducing readmissions; improving staff efficiencies; and improving patient safety and satisfaction. Now, this content is available consistently, conveniently and anywhere it’s needed.”

The Preventice Care PlatformTM, which is the foundation for HealthClips Rx, provides a HIPAA secure, enterprise-accessible system that is ideal for patient portals and EMR integration. To take advantage of the free, two-week trial, physicians should call Milner-Fenwick at 800-432-8433 x 207 to acquire a user name and log in.

About Milner-Fenwick: Milner-Fenwick has been producing patient education videos for more than 30 years; their productions feature real-life patients, easy-to-understand graphics and animation. The firm has earned a reputation for excellent quality and service within the medical community and honored with numerous awards from the National Health Information Awards and the International Health and Medical Media Festival. Milner-Fenwick videos are not advertiser supported, which ensures unbiased content and products.

About Preventice:Preventice is a privately owned company and leading developer of mobile health applications and remote monitoring systems that connect mobile, home-based, and on-premise technologies to deliver continuous patient care across the health continuum—wherever an individual patient might be. Applications from Preventice create a constant connection and exchange of data between health care providers, life science companies and their patients. Current applications from Preventice address high-cost conditions and health management opportunities, including prescription medication management, cardiac care, sleep apnea, diabetes management, and migraine headaches. Preventice is headquartered in Minneapolis, with offices in Rochester, Minn., and Fargo. N.D. To learn more about Preventice, visit www.preventice.com.

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