WHAT: Health care experts will convene for a U.S. News and World Report panel examining the ways in which new technologies may both improve health care delivery and reduce costs. As new medical devices and screening technologies flood the market, patient care costs continue to rise " but opportunities to provide better, faster patient care are abundant.

Judd Hollander, MD, Professor and Clinical Research Director in the University of Pennsylvania School of Medicine's Department of Emergency Medicine, will be among panelists addressing ways to balance these two prongs of health care technology, including how the government and health care industry can create standards for measuring new technologies to ensure quality and innovation while reducing costs.

Hollander, who also serves as President of the Society for Academic Emergency Medicine, has conducted extensive research on emergency room crowding and best practices in emergency care for patients with chest pain, traumatic injury, pneumonia and other acute problems.

Other panelists will include Hala Moddelmog, President and CEO of the Susan G. Komen for the Cure; Peter R. Orszag, Director of the Congressional Budget Office; Kerry Weems, Acting Administrator of the Centers for Medicare and Medicaid Services.

WHEN:Wednesday, April 16, 20088:30 " 10:00 a.m. (continental breakfast will be served at 8 a.m.)

The panel discussion will include a Q&A session with the media. Hollander will also be available for one-on-one interviews with the press following the discussion.

WHERE:The National Press Club529 14th Street, N.W.13th Floor (Holeman Lounge)Washington, D.C. 20045

RSVP to (212) 916-7404 or [email protected] with name, affiliation and contact information .

PENN Medicine is a $3.5 billion enterprise dedicated to the related missions of medical education, biomedical research, and excellence in patient care. PENN Medicine consists of the University of Pennsylvania School of Medicine (founded in 1765 as the nation's first medical school) and the University of Pennsylvania Health System.

Penn's School of Medicine is currently ranked #3 in the nation in U.S.News & World Report's survey of top research-oriented medical schools; and, according to most recent data from the National Institutes of Health, received over $379 million in NIH research funds in the 2006 fiscal year. Supporting 1,400 fulltime faculty and 700 students, the School of Medicine is recognized worldwide for its superior education and training of the next generation of physician-scientists and leaders of academic medicine.

The University of Pennsylvania Health System includes three hospitals — its flagship hospital, the Hospital of the University of Pennsylvania, rated one of the nation's "Honor Roll" hospitals by U.S.News & World Report; Pennsylvania Hospital, the nation's first hospital; and Penn Presbyterian Medical Center — a faculty practice plan; a primary-care provider network; two multispecialty satellite facilities; and home care and hospice.

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