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Expert Addresses International Business TopicsBoise State University professor discusses international business, trade. |
Released: 5/24/2012 6:00 PM EDT
Expert Available Boise State University |
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Albert R. Taxin Golf & Bridge Classic Celebrates 17th Anniversary
Fundraiser supports brain tumor research at the Wistar Institute. |
Released: 5/24/2012 4:00 PM EDT
Wistar Institute |
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Environmental Protection Agency Names All Three Colleges in Wellesley - Babson College, Massachusetts Bay Community College/Wellesley Campus and Wellesley College - Green Power PartnersThe Environmental Protection Agency (EPA) has named all three of the colleges located in Wellesley, MA - Babson College, Massachusetts Bay Community College/Wellesley Campus and Wellesley College - Green Power Partners. This makes Wellesley one of the first communities in the nation with all of its institutions of higher education named Green Power Partners. |
Released: 5/24/2012 8:45 AM EDT
Babson College |
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Analytical Informatics, Inc. Latest University of Maryland Healthcare “Spinoff”
The new company is poised to make a broad impact on health care by creating and streamlining software-based solutions at hospitals. |
Released: 5/23/2012 11:10 AM EDT
University of Maryland |
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Deal Website Discretion: A Deal a Day Can Keep the Consumer AwayWhile daily deal websites and flash sale websites offer a service or product at a discount to bring in new consumers and incentivize them to return, consumers are not coming back after the initial use, a marketing and technology researcher says. |
Released: 5/22/2012 11:25 AM EDT
Expert Available Kansas State University |
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Renters Feel Financial Squeeze After Recession
More people who rent their homes are feeling the financial squeeze following the recession, with younger renters and people in the West feeling the most “cost burdened,” according to new research from the Carsey Institute at the University of New Hampshire. |
Released: 5/22/2012 8:00 AM EDT
University of New Hampshire |
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Marketing Is More Effective When Targeted to Personality ProfilesAdvertisers spend enormous amounts of time and money attempting to tailor their advertising campaigns to the needs of different demographic groups. After all, the concerns of first-year college students are going to be different from those of retired professionals. Even within a given demographic category, however, there are many individual differences, such as personality, that shape consumer behavior. A new study in Psychological Science, a publication of the Association for Psychological Science, suggests that advertisements can be more effective when they are tailored to the unique personality profiles of potential consumers. |
Released: 5/21/2012 11:15 AM EDT
Association for Psychological Science |
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Marty Anderson Named Lewis Family Distinguished Senior Lecturer in Social Innovation at Babson CollegeMarty Anderson has been named the Lewis Family Distinguished Senior Lecturer in Social Innovation at Babson College. |
Released: 5/21/2012 7:00 AM EDT
Babson College |
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U of S Team Wins Award of Innovation for iUSask Mobile App
A team of University of Saskatchewan computer scientists has been awarded the 2012 Award of Innovation for creating an iPhone application (app) – the first in Canada to offer university students broader, exceptionally secure access to confidential information such as grades. |
Released: 5/18/2012 6:00 AM EDT
University of Saskatchewan |
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Analysis of Student from the McIntire School of Commerce at UVA Moved Stock Price of Multibillion-Dollar Company
While other students were relaxing over spring break last year, University of Virginia student Tyler Matuella buried himself in research about upstart electric carmaker Tesla. |
Released: 5/16/2012 3:00 PM EDT
University of Virginia, McIntire School of Commerce |