Social media marketers sharing photos of people vacationing in exotic locales or attending events at exclusive venues may actually be driving new customers away, according to a recently published Tulane University study.
Two major investments in technology research and development were announced Thursday, Oct. 12, by University of Utah President Taylor Randall, marking the U’s expanding partnerships with industry and government players in the areas of artificial intelligence and semiconductors.
Large Language Models (LLMs) such as ChatGPT and Bard have taken the world by storm this year, with companies investing millions to develop these AI tools, and some leading AI chatbots being valued in the billions.
Clean hydrogen energy infrastructure is coming to the Pacific Northwest with a newly announced hydrogen hub, and PNNL experts are advising the work to come.
Researchers from Erasmus School of Economics at Erasmus University Rotterdam, KU Leuven, Universität zu Lübeck, Christian-Albrechts-Universität zu Kiel, and FoodLabs published a new Journal of Marketing article that investigates the multichannel impact of brand stores by digital-native FMCG brands.
Indianapolis, IN, October 11, 2023 - Two of the world leaders in exercise science, sports medicine and personal training have established a new collaborative partnership.
Banks reporting high profits in good times could be taking greater risks with their portfolios that lead to bigger trouble in a future downturn, according to a study co-authored by Amiyatosh Purnanandam, professor of finance at the Ross School of Business.
Public scrutiny of Purdue Pharma’s role in the opioid crisis increased sharply in the years after the state of Kentucky filed a lawsuit against the company. New research from David Tan, University of Washington associate professor of management, examines the ensuing behavior of competing prescription opioid companies.
Chula Marketing professor draws attention to the strengths and weaknesses that Thai entrepreneurs and related sectors should immediately address so that the Thai economy can soar with soft power while revealing Chula’s readiness to drive research and social innovation to create the leaders of the future and drive Thai soft power to the global society.
Researchers from Concordia University and Northwestern University published a new Journal of Marketing study that presents the Comparative Method of Valuation as a more accurate way to measure customers’ willingness to pay for a product or service.
Mining brings huge social and environmental change to communities: landscapes, livelihoods and the social fabric evolve alongside the industry. But what happens when the mines close? What problems face communities that lose their main employer and the very core of their identity and social networks?
The Robert H. Smith School of Business has launched a push to engage companies with its information systems graduate students to spur technology-based business solutions
The Richard J. Wehle School of Business at Canisius University earned high marks on the U.S. News & World Report 2024 rankings for “Best Undergraduate Business Programs.” Among the more than 500 business programs in the country, the university’s Finance and Accounting programs received numerous accolades.
Gamers from around the world may have differing opinions, but this diversity of thought makes for better algorithms that help audiences everywhere pick the right games, according to new research from Cornell, Xbox and Microsoft Research.
In just a few days, the Coin Laundry Association (CLA) will host the eagerly awaited WDF Workshop 2023, welcoming approximately 275 laundry professionals to a sold-out event at the Sonesta Hotel in Nashville, Tenn., from October 4-6.
According to researchers at the University of New Hampshire, how DEI affects a business’ bottom line may depend on the presidential administration and the general public’s perception at the time.
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