MEDIA ALERT

WHAT: Institute of Food Technologists will host a press conference on the findings and recommendations from a new technical study that recommends guidelines to establish a comprehensive product tracing system to track the movement of food products effectively from farm to table.

WHO: Gale Prince, President and Founder, Your Food Safety Coach; Retired Corporate Director Regulatory Affairs, The Kroger CompanyJennifer McEntire, Ph.D., IFT Research Scientist and Manager, Science and Technology Projects

WHEN: November 12th, 2009 at 1:00pm EDT

WHERE: Media are invited to listen and ask questions by toll-free conference line and/or Microsoft Live Meeting. Please dial in a few minutes before the state of the conference. This press briefing can be accessed at: https://www.livemeeting.com/cc/ift/join?id=WKQ4TB&role=attend&pw=tmf%293Td

DIAL-IN: 1-800-791-2345Passcode: 41679#

TRANSCRIPT A transcript of this press conference will be available Monday, November 16. Please contact Jeannie Houchins, [email protected] for more information.

WHY: The safety of the food supply requires a comprehensive and coordinated effort among all stakeholders throughout the supply chain from farm to fork. FDA’s Center for Food Safety and Applied Nutrition commissioned IFT, a nonprofit scientific society focusing on the science of food, to conduct a study on traceability in the food system to help safeguard the supply chain. IFT, along with a panel of experts, examined current product tracing practices in the food industry and other industries, and available technologies to provide recommendations to improve product tracing. Traceability of products is critical at all levels of the food system to protect public health by isolating products early to help contain a food incident.

About IFTThe Institute of Food Technologists (IFT) exists to advance the science of food. Our long-range vision is to ensure a safe and abundant food supply contributing to healthier people everywhere. Founded in 1939, IFT is a nonprofit scientific society with 18,000 individual members working in food science, food technology, and related professions in industry, academia, and government. IFT champions the use of sound science across the food value chain through knowledge sharing, education, and advocacy, encouraging the exchange of information, providing both formal and informal educational opportunities, and furthering the advancement of the profession. IFT has offices in Chicago, Illinois, and Washington, D.C. For additional information, please visit ift.org