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Computer Sketches Set to Make Online Shopping Much Easier

A computer program that recognises sketches pioneered by scientists from Queen Mary University of London (QMUL) could help consumers shop more efficiently.

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EMBARGOED

A reporter's PressPass is required to access this story until the embargo expires on 30-Jun-2016 12:00 AM EDT

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SR Scales Expands Their Medical Scales Line of Products for Hospitals and Healthcare Centers

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SR Instruments, a leading manufacturer of purpose-built scales for hospitals, medical facilities, and long-term care centers, today announced the availability of their newest addition, the SR411i Patient Floor Scale, to their product lineup. The SR411i Patient Floor Scale is a sleek, innovative scale that provides years of reliable service and accurate weight data. Designed for effortless patient standing comfort, the low profile and ultra-wide scale is ideal for surgical centers, telehealth applications, and other healthcare facilities where a basic, reliable weighing solution is needed.

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Johns Hopkins Study Offers Method for Measuring Appeal of Commercial Products

A Johns Hopkins University business professor offers a computational model that measures consumer choices in terms not only of price and usefulness but also of network effects. The new study’s findings could be valuable to manufacturers and retailers seeking to boost sales and market shares.

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PLOS Medicine Policy Forum: Direct-to-Consumer Marketing to People with Hemophilia

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The manner in which pharmaceutical companies market their products to people who have hemophilia appears unprecedented and direct-to-consumer marketing should be examined by regulators, say researchers who reviewed documents, including consumer-oriented materials, produced by the makers of hemophilia treatment products.

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Apparel Causes Additional Barriers for People Living with Disabilities

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The U.S. clothing industry is a multi-billion dollar industry, but for the millions of Americans with disabilities and their families, a lack of options in the apparel industry presents daily challenges. Now researchers from the University of Missouri are looking at the relationship between apparel and marginalization for people with disabilities. Allison Kabel, assistant professor of health sciences in the School of Health Professions, found that the lack of adequate, accessible apparel created barriers for people with disabilities from engaging in their communities. She identified the need for innovation in design, production, distribution and sale of adaptive clothing. The U.S. clothing industry is a multi-billion dollar industry, but for the millions of Americans with disabilities and their families, a lack of options in the apparel industry presents daily challenges. Now researchers from the University of Missouri are looking at the relationship between apparel and marginalization

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Creation Generation: Recent UC Davis Graduates Strike Out With Their Own Mobile Apps

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These days, the smartphone is never far from reach. For a few UC Davis alumni, that’s good for business.

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UCLA Anderson Forecast: Slow, Steady Growth to Continue

UCLA Anderson Forecast’s second quarterly report in 2016 for the United States calls for continued slow but steady GDP growth in the two percent range. As forecast in the spring report, national economic growth will be driven by increases in consumer spending and housing, along with an end to the inventory correction currently underway.

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Ann & Robert H. Lurie Children’s Hospital of Chicago Launches New Advertising Campaign: “All, for Your One”

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Ann & Robert H. Lurie Children’s Hospital of Chicago – one of the top children’s hospitals in the country - is announcing a new advertising campaign that stresses “All, for your one” – the hospital’s promise to families to give its “all” for each and every child.

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Got One Minute? ‘Shark Tank’ to Hear Pitches at University of Chicago Booth School of Business June 14

The University of Chicago Booth School of Business will host a casting call for the ABC TV Show “Shark Tank” at the school’s Hyde Park campus on Tuesday, June 14. It is the first time the reality show has come to the university in search of contestants.

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Celebrate or Commemorate?

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Graduation, marriage, the birth of a child. All are significant life events that people want to remember as vividly as they can. We often mark these events with a purchase: either a celebratory experience or a material commemoration.Recent research, included in journals such as Experimental Social Psychology and Psychological Science, has indicated a general consumer preference for experiences over material goods when it comes to giving and receiving gifts.

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What’s Driving the Next Generation of Green Products?

If you purchased a Toyota Prius, you may have been driven by the desire to conserve the environment or to save yourself some money at the gas pump. But consumers may also choose to buy sustainable products to make themselves appear socially responsible to others. Before making purchases, they evaluate how their decisions will stack up against their peers’, according to a new study.

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Paying Attention to Toy Safety Labeling and Developmental Guidelines: An Overview for Pediatricians and Parents

Parents and pediatric health providers are often unaware of how toys are assigned safety labels and suggestions for recommended age-appropriate use. Researchers from the Children’s Hospital at Montefiore (CHAM) examined how toys are tested and labeled for safety concerns in a State-of-the-Art Review Article in the current issue of Pediatrics.

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Babson Professor Xinghua Li Explores Differences Between ‘Environmental Advertising In China And The USA’

Babson College Assistant Professor of Media Studies Xinghua Li has released her first book entitled, Environmental Advertising in China and the USA: The Desire to Go Green.

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IFT Recommends Two Potential Options for the Term Natural

The Institute of Food Technologists (IFT) recently submitted written comments on the use of the term natural in the labeling of human food products. The current policy for the term “natural” on food labels is vague and leads to misinterpretation, confusion, and misuse of the term. In order to prevent and reduce consumer confusion, IFT is recommending that the U.S. Food and Drug Administration (FDA) consider either prohibiting the term entirely or clearly defining the term.

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Special IFT Webinar to Discuss Opportunities and Challenges of New Nutrition Facts Label

In response to the U.S. Food and Drug Administration’s (FDA) announcement of the updated nutrition facts label, IFT will be holding a special webinar on June 3rd at 9:00 a.m. (CT) that will provide an overview of the required changes, opportunities, and challenges related to food product formulation and reformulation. It will also address consumer messaging and education.

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High Performance Golf Club Comes with Annoying Sound

In 2007, a new golf club hit the market. The distribution of mass in the club head made it less likely to twist, making an off-center hit less likely, but it had a drawback: a loud noise when it struck the ball, piercing through the tranquility of a golf course. The club never grew popular among players, with many saying they disliked the noise. Researchers at Penn State set out to find the cause of the offensive clang.

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Top Stories 5-17-2016

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The 'Echoverse': A New Way to Think About Brand-Consumer Interactions

Most studies of the interactions between companies and consumers look at one piece of the puzzle: Advertising or social media or news coverage or "consumer sentiment" as measured in surveys. A new study from researchers at the University of Maryland, University of Tennessee and Massey University examines how messages about brands across various channels interact in a complex set of feedback loops the authors call the "echoverse." And the study offers advice for managers on navigating this new complex media world.

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Top Stories 5-16-2016

click to view today's top stories