E-Commerce’s Future Is in Creating “Swift Guanxi,” or Personal and Social Rapport

Despite the reputation of online marketplaces being distant and impersonal, they can create the sense of personal relationships between buyers and sellers, termed “swift guanxi” in China, to facilitate interactivity and repeat transactions, according to new research by Temple University Fox School of Business Professor Paul A. Pavlou.

View | Comment

For Fallen Brand Leaders, an Uphill Climb

Brand leadership is unlikely to be regained once lost.

View | Comment

More Attractive Real Estate Agents Mean Higher Prices and Profits

A recent study of physical attractiveness and how it impacts real estate brokers’ pay and productivity shows that the more attractive the real estate agent, the higher the listing price of the home for sale.

View | Comment

Tesla Charging Stations: Consumers Should Be Wary of Hype and Safety, Says Expert

View

Fast-Food Restaurants Near Schools Affect Black and Hispanic Students More Than Asian and White Students

WACO, Texas (May 30, 2013) - When their schools are near fast-food restaurants, black and Hispanic adolescents are more likely to be overweight and receive less benefit from exercise than Asian or white students, according to a study published in the current issue of Journal of Public Policy & Marketing. The study underscores the importance of understanding how adolescents respond to fast-food availability near school.

View | Comment

Truth in Barcodes

People lie about their health related behaviors. It’s a problem that has long bedeviled health research on issues ranging from diet to exercise to smoking. And it’s not just that we have faulty memories. Many of us stretch the truth to make ourselves seem more virtuous in the eyes of the person in the white coat. That makes drawing conclusions about behaviors that affect health from self-reported records tricky.

View | Comment

Research Looks at How a Box Office Success Can Translate Internationally

A researchers is looking at why some Hollywood movies are successful in the international box office.

View | Comment

Google Glass: From Augmented Reality to Fashion Accessory, the World Is About to Change

View

Many Plastic Surgeons View Social Media as Important Tool for Promoting Their Practice

Social media has revolutionized the way in which people and businesses interact, and it is taking on a growing role in the health care industry. A new UCLA study looking at the use of social media among plastic surgeons found that roughly half of these specialists use social media tools.

View | Comment

Iowa State Professor Weighs Benefit vs. Risk of Facial Recognition Technology

Law enforcement agencies are using facial recognition software as a crime-fighting tool. Now businesses are looking to use the technology to reach customers. But an Iowa State University professor questions whether customers are ready for it.

View