What Would Optimus Prime Do? New Research Taps Transformers to Shed Light on Business Leadership
Binghamton University, State University of New YorkAccording to new research co-authored by Binghamton University’s Seth Spain, there is more than meets the eye when it comes to the impact of Saturday morning cartoons. Spain's research research examines how fantasy-based stories, in particular the popular 1980s cartoon series The Transformers, can shape children’s perceptions of what behaviors are associated with effective leadership. It also could provide a basis for workplace-training programs.