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Article ID: 702306

Unlimited spending on television political ads fails to deliver votes

Iowa State University

Millions of dollars are spent on political ads, but does it pay off on Election Day? According to a study of the 2016 Iowa caucuses, candidates who spent more on TV ads generally received more support, but this does not suggest a candidate can buy an election.

16-Oct-2018 2:05 PM EDT

Social and Behavioral Sciences


Article ID: 702272

College Junior Is a Six-Figure Digital Marketing Consultant

Bowling Green State University

Donovan J. Greening balances the demands of running a full-service digital marketing agency and being a full-time student.

16-Oct-2018 9:05 AM EDT
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    9-Oct-2018 9:00 AM EDT

Article ID: 701857

2019 Kansas Housing Markets Forecast Series released

Wichita State University

Kansas home prices should rise by 6.3 percent next year according to the 2019 Kansas Housing Forecast published by the Wichita State University Center for Real Estate.

9-Oct-2018 8:15 AM EDT

Article ID: 701650

Real-world career experience provided through social media ecosystem

University of Alabama at Birmingham

Students gain social media experience by networking with peers, professionals and companies through interactive ecosystem.

4-Oct-2018 11:05 AM EDT



Article ID: 701053

‘Rounding Up’ Beats Traditional Fundraising Requests

North Carolina State University

Research finds asking consumers to "round up" their purchases to the nearest dollar is the best way to solicit donations.

25-Sep-2018 7:05 AM EDT

Social and Behavioral Sciences


Article ID: 700660

Capitalizing on sleep-wake cycle can drastically increase digital ad profits from social media, study shows

University of Notre Dame

New Notre Dame research shows digital content platforms can increase traffic to their websites from social media and boost digital ad profits by at least 8 percent, simply by aligning their posting schedules with target audiences’ sleep-wake cycles.

17-Sep-2018 2:05 PM EDT

Article ID: 700538

Bet You Can't Eat Just 100: Labels, Keywords Affect Consumer Mindset About Diet Foods

Arizona State University (ASU)

ASU study shows the difference one calorie can make when it comes to influencing shoppers' health perceptions of 100 calorie mini packs

13-Sep-2018 4:20 PM EDT

Social and Behavioral Sciences

Article ID: 700508

Foxconn Ramps Up Recruiting in Wisconsin with Foxconn Day at the University of Wisconsin-Milwaukee

University of Wisconsin-Milwaukee

Foxconn recruiters will be at UW-Milwaukee to recruit students for internships and co-ops and members of the general public for full-time jobs.

13-Sep-2018 12:05 PM EDT

Article ID: 700445

Closing of Department, Big Box Stores Ushers in New Opportunities for Retail

Iowa State University

The demise of several big box and department stores was inevitable given the changing retail landscape, but a team of Iowa State University researchers says there is opportunity for retailers.

13-Sep-2018 8:00 AM EDT

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