Expert: Jewelry Customers Enjoying Wider Number of Ways to Buy
Charles & ColvardToday, customers of diamonds and other jewelry can buy in a traditional store or through a variety of new outlets including cable TV and the Internet. Randall McCullough, the President & CEO of Charles & Colvard, the exclusive global supplier of moissanite, is keeping tabs on how these new options are changing the market. Moissanite—10 percent more brilliance than its diamond counterpart at 1/10 the price!—is rapidly growing its appeal to female and male customers via a range of domestic and international retailers and other sales channels.